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Hiring for Quality Head

ASHOK IRON

Belgaum, Karnataka

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JOB DETAILS
SKILLS
Advertising, Analysis Skills, Brand Management, Brand Marketing (Branding), Brand Strategy, Business Administration, Business Development, Business Growth, Business Strategy, Business-to-Business (B2B) Marketing, Casting, Caterpillar Equipment, Communication Skills, Competitive Analysis/Strategy, Competitive Research, Cross-Functional, Customer Acquisition, Customer Relations, Customer Satisfaction, Emerging Technology, Industry/Trade Analysis, Leadership, Market Research, Market Share, Market Trend Analysis, Marketing, Marketing Campaign, Marketing Strategy, Mentoring, Negotiation Skills, OEM (Original Equipment Manufacturer), Online Marketing, Product Positioning, Product Pricing, Retention Programs, Revenue Analysis, Revenue Growth, Sales, Sales Strategy, Strategic Planning, Team Lead/Manager, Technical Marketing, Trade Shows
LOCATION
Belgaum, Karnataka
POSTED
12 days ago
Job Title: Asst.Vice President – Marketing (Foundry Division)
Location: Belgaum
Department: Foundry Division
Reporting To: Joint Managing Director
Job Summary:
We are seeking an experienced and dynamic Asst. Vice President – Marketing for our Foundry Division to drive strategic marketing initiatives, business growth, and market expansion. The ideal candidate will have deep industry knowledge, strong leadership skills, and a proven track record in marketing and business development within the foundry or metal casting sector.
Key Responsibilities:
Strategic Marketing & Business Development:

  • Develop and execute marketing strategies to enhance brand visibility and market share in the foundry industry.
  • Identify and explore new business opportunities, market trends, and customer needs.
  • Lead product positioning, pricing strategies, and competitive analysis to drive revenue growth.
Sales & Customer Engagement:

  • Collaborate with the sales team to formulate customer acquisition and retention strategies.
  • Build and maintain strong relationships with key clients, industry stakeholders, and partners.
  • Drive customer satisfaction initiatives and ensure the delivery of high-quality solutions.
Market Research & Competitive Intelligence:

  • Conduct in-depth market research to analyze industry trends, emerging technologies, and competitor activities.
  • Utilize data-driven insights to optimize marketing campaigns and sales strategies.
Branding & Digital Marketing:

  • Oversee brand management, advertising, and promotional activities for the foundry division.
  • Leverage digital marketing tools, trade shows, and industry events to enhance brand presence.
Leadership & Team Management:

  • Lead and mentor the marketing team, fostering a high-performance and results-driven culture.
  • Collaborate with cross-functional teams to align marketing initiatives with overall business objectives.
Key Requirements:

  • Experience: 20+ years in Sales Marketing & business development in the foundry, metal casting, Iron , Alumimium Forging industries.
  • Should be dealing with OEMs like Tractor, CV, Off-highway segments ,
  • Tractor : M&M,Tafe Escorts ,ITL,
  • Industrial- Cummins, Caterpillar , KOEL etc.
  • Trucks – Tata Cummins, Volvo, Daimler etc.
  • Education: BE+MBA in Marketing / related technical field preferred.

  • Skills:
  • Proven leadership in B2B marketing & business growth strategies.
  • Strong analytical, communication, and negotiation skills.
  • Experience in digital marketing, branding, and strategic planning.
  • Ability to drive global and domestic market expansion.

About the Company

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ASHOK IRON

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