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Hospice Marketing Manager

Pennant Services

Phoenix, Arizona

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JOB DETAILS
SKILLS
Auto Insurance, Community Providers, Driver's License, Establish Priorities, Healthcare, Home Care, Hospice Care, Information Assets, Leadership, Market Analysis, Marketing, Mentoring, Negotiation Skills, Organizational Skills, Philosophy, Public/Media/Press/Analyst Relations, Resource Utilization, Risk, Schedule Development, Strategic Planning
LOCATION
Phoenix, Arizona
POSTED
24 days ago
Join a Team That Puts YOU First! At Emblem Hospice, we do things differently. Our philosophy is simple: our team comes first. When you feel supported, empowered, and valued, you deliver the kind of care that changes lives. That's why we invest in your growth from day one, through mentorship, ongoing education, and a culture that encourages intelligent risk-taking and innovation. If you're passionate about making a difference and want a career that grows with you, Emblem is the place to be!

Combine strategic growth with heartfelt purpose! As the Hospice Marketing Manager, you'll guide referral partners and community providers toward hospice services that prioritize dignity, comfort, and support.

Why You'll Love This Role!
  • Impact: Your work will bring comfort, dignity, and peace to patients and families
  • Flexibility: Autonomy to create your own schedule to support work/life balance
  • Collaboration: Join a team of experienced professionals that value your expertise
  • Growth: Access ongoing training, certifications, and advancement opportunities to grow your career

Key Responsibilities
  • Lead and execute hospice marketing initiatives to achieve census and growth goals
  • Build, maintain, and strengthen relationships with referral sources, facilities, physicians, and community partners
  • Educate providers and community stakeholders on hospice services, specialty programs, and quality outcomes
  • Conduct ongoing market assessments and develop strategic plans to support growth targets
  • Collaborate closely with clinical leadership and interdisciplinary teams to align outreach with care capabilities
  • Recruit, orient, and manage members of the marketing team
  • Monitor community perception and promote the organization as a trusted, high-quality hospice provider
  • Identify opportunities for service expansion and improved community access to care
  • Track and report marketing effectiveness and resource utilization

Requirements
  • Minimum 3 years of healthcare marketing management experience, hospice experience strongly preferred
  • Knowledge of healthcare markets, payer sources, and referral dynamics
  • Demonstrated ability to lead, supervise, and motivate marketing teams
  • Strong relationship-building, communication, negotiation, and public relations skills
  • Highly organized, self-directed, and comfortable working independently
  • Ability to balance strategic planning with hands-on community engagement
  • Valid driver's license, auto insurance, and reliable vehicle for community visits

The employer for this position is stated in the job posting. The Pennant Group, Inc. is a holding company of independent operating subsidiaries that provide healthcare services through home health and hospice agencies and senior living communities located throughout the US. Each of these businesses is operated by a separate, independent operating subsidiary that has its own management, employees and assets. More information about The Pennant Group, Inc. is available at http://www.pennantgroup.com.

About the Company

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Pennant Services

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