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Integrated Marketing Campaign Manager - brand

Method Recruiting

Austin, TX

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JOB DETAILS
SKILLS
Analysis Skills, Blog, Brand Management, Brand Positioning, Business-to-Business (B2B), Business-to-Business (B2B) Marketing, Campaigns, Channel Marketing, Competitive Analysis/Strategy, Content Development, Continuous Improvement, Cross-Functional, Finance, Head of Finance, Industry/Trade Analysis, Leadership, Market Research, Marketing, Marketing Campaign, Marketing/Promotional Messaging, Organizational Skills, Presentation/Verbal Skills, Process Improvement, Public/Media/Press/Analyst Relations, Sales, Sales Prospecting, Search Engine Optimization (SEO), Survey Design, Team Player, Thought Leadership, Webinar, White Papers, Writing Skills
LOCATION
Austin, TX
POSTED
30+ days ago
Our client, a growing b2b company is looking for a full time Integrated Campaign Manager either in ATX or willing to work CST hours 


Responsibilities
Research & Market Intelligence
  • Lead the development of primary research, including surveys and executive studies.
  • Analyze findings and translate insights into high-impact deliverables such as reports, infographics, data briefs, and talking points for spokespeople.

Content & Thought Leadership
  • Write and refine content ranging from blogs and white papers to point-of-view articles and executive messaging.
  • Ensure content is audience-first, SEO-friendly, and aligned to our brand voice and positioning.

PR, Influencer, & Community Engagement
  • Cultivate relationships with industry associations, analysts, and influencers (e.g., CFO networks, finance communities) to strengthen reach and credibility.
  • Support traditional and digital PR initiatives by supplying storyline angles, insights, and research narratives.

Campaigns & Programs
  • Support the strategy and execution of CFO Leadership LIVE events, webinars, roundtables, and industry events ensuring content is insight-led and relevant for CFOs and finance leaders.
  • Coordinate with internal leaders, partners, and external speakers where appropriate.

Sales & GTM Collaboration
 
  • Work with sales teams to develop content that supports prospecting and funnel engagement: case studies, sell sheets, value frameworks, and persona messaging.
 
  • Collaborate cross-functional to ensure messaging consistency across marketing and GTM channels.

Measurement & Optimization
 
  • Track and report on content engagement, research performance, and program results.
 
  • Deliver insights and recommendations that drive continuous improvement across marketing activities.

Eligibility Requirements
 
  • 3–5 years of B2B marketing experience (agency or brand)
  • Proven experience with survey design, research interpretation, and insights packaging.
  • Strong writing portfolio, with examples across long-form analysis, thought leadership, and short-form digital content.
  • Hands-on experience planning or supporting virtual and/or in-person events.
  • Familiarity with influencer relations, PR, or media outreach is a good to have.
  • Highly organized, collaborative, and comfortable working in a fast-paced environment with cross-functional partners.
  • A curiosity for how finance leaders think and a passion for helping them solve meaningful challenges.
  • Excellent presentation skills (written and spoken)
  • Valid work authorization in the US

 

About the Company

M

Method Recruiting

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