Position Summary
East Coast Toyota is seeking a high-performing Internet Sales Specialist to manage the entire customer journey — from the first digital inquiry to final delivery.
This is not a traditional BDC role.
We are looking for a professional who can engage, build value, structure deals, and close customers, creating a seamless, modern buying experience before they ever walk into the showroom.
You will be responsible for owning your leads from A–Z, ensuring no opportunity is missed and every customer receives a high-level, professional experience.
What Makes This Role Different
- You are not just setting appointments — you are selling
- You will own the customer relationship from start to finish
- You will be expected to structure deals and secure commitments
- You will play a direct role in gross profit generation and customer retention
Key Responsibilities
- Respond immediately to all internet, phone, and digital inquiries
- Build rapport and establish trust through phone, text, and email communication
- Conduct full needs assessments to match customers with the right vehicle
- Present vehicle options, pricing, and payment structures
- Handle objections and guide customers through the buying process
- Ask for the deposit and secure the deal prior to showroom visit
- Coordinate showroom appointments for final delivery and paperwork
- Maintain complete and accurate CRM records for all interactions
- Follow up consistently to maximize closing ratios and customer retention
- Work closely with sales management to ensure deal structure and profitability
Performance Expectations & Accountability
- Manage high-volume lead flow with no missed opportunities
- Maintain strict CRM discipline and follow-up processes
- Drive appointment show rates and closing ratios
- Contribute to gross profit through proper deal structuring
- Execute consistent follow-up for unsold leads and past customers
- Support internal marketing efforts through database engagement and retention
What We’re Looking For
- Previous automotive sales or high-performing BDC experience required
- Strong phone presence and ability to build value
- Proven ability to close, not just set appointments
- Highly organized and process-driven
- Experience working in CRM systems (VinSolutions, Eleads, Reynolds, etc.)
- Strong written communication (text/email) skills
- Competitive, self-motivated, and results-driven mindset
Compensation & Benefits
- Aggressive compensation plan with strong earning potential
- Performance-based bonuses tied to appointments, shows, and sales
- Medical, dental, and vision benefits
- 401(k) retirement plan
- Paid time off
- Employee vehicle purchase program
- Career advancement opportunities — we promote from within
Why Join East Coast Toyota
- High-volume dealership with strong lead flow
- Modern digital sales environment with the tools to succeed
- Leadership team focused on performance, accountability, and growth
- Opportunity to build a long-term career in automotive sales
Schedule
Full-time position with evenings and Saturdays required.