Junior Account Executive, Tech PR
5W is seeking a driven Junior Account Executive to join our Tech PR practice. As a key member of the team, you’ll support media relations, account management, and reporting across multiple accounts — playing an essential role in driving client success.
The ideal candidate brings strong writing and pitching skills, attention to detail, and a passion for PR. This is a hands-on opportunity to work closely with your team, contribute to creative storytelling, and build the foundation for a thriving career in public relations.
This role will work on B2B Tech along with some B2C Tech clients.
Here’s what you’ll be doing:
Media Relations:
- Build targeted media lists using platforms like Cision and MuckRack.
- Capture the attention of national, regional and non-traditional media outlets — including podcasts, radio, and social media influencers and begin forming key relationships.
- Help craft compelling story angles and media pitches.
- Track trends and cultural conversations to identify opportunities for client outreach.
- Conduct proactive media outreach and secure coverage.
- Monitor, track, and share client and competitor coverage.
Account Management:
- Play a key role in client management by scheduling calls, drafting agendas and recaps, and maintaining team files.
- Organize client folders, trackers, and databases.
- Oversee brand samples and manage inventory when applicable.
- Coordinate deliveries to media and influencers.
- Manage logistics for client/team meetings, including check-in, meals, and prep materials.
- Provide support on events, activations, and mailers.
Monitoring & Reporting:
- Manage media coverage reports and tracking documents.
- Provide ongoing monitoring for client and competitor activity.
- Own the preparation and accuracy of weekly, monthly, quarterly, and annual client reports.
- Support program recap reports for events, mailers, influencer campaigns, and other initiatives.
Here’s what you have:
- S./B.A. in Public Relations or related field.
- 1 year of full-time agency experience required, ideally in the tech/corporate PR space
- Strong written and verbal communication skills, with the ability to adapt messaging for different platforms and audiences.
- A proactive, creative, and energetic personality with excellent organizational skills.
- Positive, flexible attitude with a proactive and curious mindset.
- Passion for trends and current news.
- Collaborative team player who can also work independently.
- Ability to multitask, meet deadlines, and manage priorities in a fast-paced environment
- Passion for media, social trends, and current news, including the evolving digital and influencer landscape.
Why you’ll love working here:
- Competitive salary with comprehensive benefits & wellness programs including partnership with ClassPass!
- Flexible PTO
- Summer Fridays and Winter, Spring, and Fall Fridays too!
- Hybrid work model offering flexibility and work-life balance
- Expanded parental leave and family planning support
- Continuous learning through “5W University” and development initiatives
- Student Loan Reimbursement
- Professional Development Support
- Exclusive access to season tickets for pro sports teams along with Broadway shows, and more!
- Charitable giving, including matching donations