Junior Creative Strategist (Paid Social & Catalog Performance)

Genus Artificial Intelligence

Nashville, TN

JOB DETAILS
SALARY
SKILLS
Adobe Illustrator, Adobe Photoshop, Adobe Product Family, Advertising, Analysis Skills, Artificial Intelligence (AI), Automation, Campaigns, Certified Public Accountant (CPA), Click Through Rate (CTR), Communication Skills, Creative Brief, Data Structures, Graphic Design, Performance Tuning/Optimization, Scalable System Development, Startup, Typography
LOCATION
Nashville, TN
POSTED
1 day ago

About Genus AIGenus AI is the operating layer for AI-native commerce.We help leading D2C brands turn their product catalog into a performance engine — combining feed infrastructure, creative automation, and performance intelligence to unlock revenue from paid media.We sit at the intersection of:Product dataAI-driven creative generationPerformance analyticsPaid social infrastructureOur platform powers catalog-driven advertising across Meta, TikTok, and beyond — for brands serious about scale.We are a lean, high-caliber team.We move fast.We own outcomes.We measure everything.If you want to learn how creative actually drives revenue — not just engagement — this is where you do it.The RoleWe are hiring a Junior Creative Strategist — not just a designer.This role blends:Performance creativeData interpretationStructured testingCatalog-driven advertisingClient collaborationYou will work on paid social creative for fast-growing D2C brands — building and iterating catalog ads that directly impact revenue.This is not a “make it look pretty” job.This is a “make it convert” job.You will:Build DPA templates that scale across product feedsAnalyze performance data to identify creative winnersHelp structure testing frameworksLearn how creative decisions influence ROASCollaborate directly with CSMs, strategists, and clientsYou'll see your work in market — and you'll see the revenue it drives.What You'll DoCreative Strategy & ExecutionDesign high-performing catalog ads (Meta, TikTok, Google)Build scalable, feed-driven templatesDevelop structured creative variations for testingCreate hooks, headlines, layouts, and visual hierarchies optimized for conversionTranslate performance insights into new creative directionsSupport creative brief development based on data trendsYou'll learn how to think like a performance marketer — not just a designer.Performance & Data FluencyReview campaign data with Customer Success ManagersInterpret CTR, CVR, ROAS, CPA, and engagement metricsIdentify patterns across winning creativesContribute insights into what's working (and why)Help build creative reporting summaries for clientsYou will become fluent in creative-performance feedback loops.Catalog-Driven CommerceWork within dynamic product ad systemsUnderstand how product feeds influence creative outputDesign for scalability across hundreds or thousands of SKUsThink in systems — not one-off assetsThis is a rare opportunity to learn catalog infrastructure as creative leverage.Client & Cross-Team CollaborationParticipate in internal strategy discussionsContribute to creative presentationsIterate quickly based on client and performance feedbackWork closely with product and growth teamsYour voice matters here — even as a junior.What We're Looking ForCore SkillsStrong visual fundamentals (layout, typography, hierarchy)Mobile-first mindset Ability to design clean, bold, conversion-focused creativeAttention to detail when working with dynamic dataStructured thinker (you can explain why something should perform)Performance CuriosityYou do not need 5+ years of experience.But you must be:Curious about performance marketingInterested in consumer psychologyExcited by testing and iterationComfortable learning analytics platformsMotivated by measurable outcomesToolsFigma (required)Canva (required)Adobe Suite (Photoshop / Illustrator)Basic motion skills a plusInterest in AI creative tools a strong plusWhat Makes This Role EliteAt Genus AI:You won't:Resize banners endlesslyHand off work without seeing resultsSit in a massive layered hierarchyYou will:See how creative impacts real revenueLearn paid social infrastructure deeplyDevelop performance-driven thinking earlyBuild both creative and analytical musclesWork directly with founders and high-growth brandsThis is training for future:Senior Creative StrategistPerformance Creative LeadHead of Creative StrategyGrowth Creative OperatorWhat Success Looks LikeWithin 3–6 months:You confidently build high-performing DPA templatesYou understand what makes catalog creative convertYou suggest ideas backed by dataYou can articulate why certain ads winYou have measurable revenue impact tied to your workWho Thrives HereHighly detail-orientedCompetitive about outcomesFast learnerOwnership-drivenComfortable in startup velocityEnergized by feedback loopsWants to build elite creative-performance skills early in careerWhy Join Genus AIWork with leading D2C brandsImmediate impact on revenueDirect exposure to foundersHigh autonomyRapid skill accelerationClear growth path into creative strategy leadershipCompensation:$50,000 – $65,000 per year depending on experienceRapid growth potential for high performersHow to ApplySubmit:ResumePortfolio link (required)OR a Figma file showcasing performance-focused paid social workWe are especially interested in work that demonstrates:Structured thinkingConversion-focused designStrong hierarchyScalable systems thinkingIf you want to become elite at performance creative — not just graphic design — we'd love to hear from you.#J-18808-Ljbffr

About the Company

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Genus Artificial Intelligence