Lead Brand Designer, Hazel AI

The OpportunityAltruist is building the modern infrastructure for independent financial advisors. At the center of that future is Hazel - the AI platform for financial advisors that integrates across their tech stack and transforms data into actionable outcomes.

Hazel represents the most ambitious expression of our brand: intelligent, calm, precise, and deeply human.

Design plays a critical role in defining what that future looks and feels like.

We're hiring a Lead Brand Designer to lead the visual evolution of Hazel across its entire ecosystem.

This is not a support role. It's a leadership role within brand responsible for shaping how our AI product shows up across product surfaces, launches, campaigns, motion, storytelling, and emerging experiences.

The Ideal Candidate -----------------

The ideal candidate thinks quickly, designs thoughtfully, and pushes work beyond the obvious. They bring impeccable taste, a sharp point of view, and a deep understanding of contemporary design - while also knowing when restraint is the most powerful move.

Key Responsibilities -------------------

• Lead the visual design and ongoing evolution of the Hazel brand
• Define and expand Hazel's design language across product marketing, launches, web, campaigns, and in-product brand moments
• Partner closely with Product Design to influence UX direction and ensure cohesive brand expression
• Collaborate with motion designers and illustrators to create immersive, forward-looking experiences
• Translate complex AI capabilities into clear, elegant visual storytelling
• Explore and responsibly integrate emerging tools and technologies into the creative workflow
• Contribute to early-stage concepting for new Hazel initiatives and product expansions
• Uphold and elevate craft standards across every touchpoint

Requirements ------------

• 6-8+ years of brand design experience, ideally including product-adjacent work
• A portfolio that demonstrates exceptional craft, strong systems thinking, and modern sensibility
• Experience shaping or evolving a product-focused brand
• Fluency in Figma and Adobe Creative Suite; bonus points for motion literacy
• Strong understanding of current visual trends, digital culture, and AI-driven creative tools
• Ability to think conceptually and execute with precision
• Comfort operating in fast-moving, ambiguous environments
• Strong collaboration skills and the confidence to influence cross-functional partners

This Role is a Fit if... ------------------------

• You move fast without sacrificing craft
• You care deeply about typography, hierarchy, interaction, and nuance
• You experiment intelligently and push ideas forward
• You can zoom out to system-level thinking and zoom in to pixel-level detail
• You see AI as a design frontier, not just a feature

What Success Looks Like ------------------------

• Hazel has a distinctive, forward-looking visual identity that feels cohesive across product and brand
• Creative output feels modern, intelligent, and unmistakably premium
• Product and brand teams operate as a unified design force
• The Hazel ecosystem becomes a benchmark for AI product storytelling in fintech