Lead Integrated Marketing Specialist

New York, NY

Operations /

Operations /

On-site

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TO APPLY FOR THIS ROLE PLEASE GO TO: https://careers.paramount.com/job/New-York-Integrated-Marketing-Specialist-NY-10010/1358849500/

The Free Press is a rapidly growing global media organization founded by Bari Weiss and built on the principles that once defined distinguished American journalism-honesty, rigor, and independent thinking. Known for its investigative reporting and provocative commentary, The Free Press focuses on presenting the world as it is, combining the quality traditionally associated with legacy media with a fearless, modern approach.

Their work highlights overlooked ideas, challenges conventional narratives, and brings clarity to complex issues ranging from economic policy and financial markets to emerging technologies such as AI. The Free Press reaches a highly engaged audience of millions through its newsletters, podcasts and original video content.

As a fast-growing digital media company, The Free Press is committed to cultivating a vibrant community of readers and listeners who value independent perspectives and rigorous storytelling.

Overview and Responsibilities:

We are seeking a creative and strategic Integrated Marketing specialist to support our advertising and events sponsorship sales team. This role combines strategic thinking with hands-on execution, developing compelling proposals, generating innovative campaign ideas, and creating marketing materials that drive revenue growth. The ideal candidate will serve as the creative bridge between our sales team and clients, translating business objectives into engaging marketing solutions.

Responsibilities include but are not limited to:

• Create comprehensive, customized proposals for advertising and sponsorship opportunities that align with client objectives and showcase our media properties
• Develop integrated campaign concepts that span multiple platforms and touchpoints
• Collaborate with sales team to understand client needs and translate them into compelling marketing solutions
• Research industry trends and competitive landscape to inform proposal strategies
• Generate innovative marketing concepts and campaign ideas for potential clients across various industries
• Develop creative briefs and campaign frameworks that demonstrate our capabilities and value proposition
• Stay current with marketing trends, emerging platforms, and industry best practices
• Brainstorm and present fresh approaches to traditional advertising and sponsorship models
• Design and produce sales collateral, pitch decks, case studies, and promotional materials
• Create compelling presentations that successfully communicate our media offerings and success stories
• Develop branded templates and resources that maintain consistency across all client-facing materials
• Create and regularly iterate media kit showcasing our platforms, audience composition and success metrics
• Collaborate with design team or external vendors to produce high-quality visual assets
• Support business development efforts through targeted outreach campaigns
• Manage email marketing campaigns to nurture prospects and maintain client relationships
• Assist with trade show planning, booth materials, and event marketing initiatives
• Coordinate with PR team on thought leadership content and industry positioning
• Track and analyze proposal success rates and campaign performance metrics
• Provide insights and recommendations based on market feedback and campaign results
• Maintain project timelines and ensure deliverables meet quality standards and deadlines

Basic Qualifications:

• 5+ years of experience in marketing, advertising, or media sales support

Additional Qualifications:

• Strong writing and presentation skills with ability to create compelling, client-focused content; portfolio to showcase past work required
• Proficiency in design software and presentation tools
• Experience with CRM systems and marketing automation platforms
• Knowledge of digital marketing, traditional advertising, and event marketing strategies
• Excellent project management and organizational skills
• Ability to work collaboratively with sales teams and understand revenue objectives
• Experience in media, advertising agency, events agency or related industry
• Background in integrated marketing campaigns across multiple channels
• Understanding of media buying, sponsorship valuation, and ROI metrics
• Experience with marketing analytics and performance measurement tools
• Strong network within the advertising and marketing community
• Strategic thinking with creative problem-solving abilities
• Strong interpersonal skills & ability to build relationships with internal teams and clients
• Detail-oriented with ability to manage multiple projects simultaneously
• Adaptable and responsive to changing client needs and market conditions
• Results-driven with focus on supporting sales goals and revenue targets

$105,000 - $125,000 a year

The hiring salary range for this position applies to New York City, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement.

What We Offer:

Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here: https://www.paramount.com/careers/benefits

Generous paid time off.

An exciting and fulfilling opportunity to be part of one of Paramount's most dynamic teams.

Opportunities for both on-site and virtual engagement events.

Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.

Explore life at Paramount: https://www.paramount.com/careers/life-at-paramount

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to [email protected]. Only messages left for this purpose will be returned.

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