Live Sales Auctioneer
Oakland, CA
Live Sales /
Part-time /
On-site
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About Dolls Kill
Dolls Kill is a global fashion brand built around bold self-expression, fashion culture, music,
nightlife, and immersive customer experiences. As our Live Sales and social commerce division
rapidly expand, we're building a high-performing team focused on driving revenue, customer
engagement, conversion, and livestream growth across platforms including Whatnot and TikTok
Live.
Responsibilities
Position Overview
The Live Sales Auctioneer plays a critical role in driving sales performance, customer engagement, bidding activity, and livestream momentum during live shopping events. This position is responsible for monitoring show pacing, auction flow, audience interaction, pricing strategy, and conversion opportunities in real time while maintaining a high-energy customer
experience.
The ideal candidate understands the balance between entertainment and business performance, someone who can drive urgency, maximize sell-through, maintain audience retention, and support overall show profitability.
Responsibilities
Lead live auction segments during livestream shopping events
Drive customer engagement, bidding participation, and conversion throughout shows
Maintain strong pacing and urgency to support revenue and sales goals
Communicate pricing, promotions, markdowns, bundle opportunities, and auction timing
clearly and confidently
Monitor audience engagement and adjust energy, pacing, and selling strategy in real
time
Support sell-through strategies by identifying opportunities to move inventory efficiently
Partner closely with Hosts, Curators, Prep, Fulfillment, and Production teams during
livestreams
Help maximize KPI performance, including revenue, conversion, AOV, units sold, and
customer retention
Adapt quickly to changing business needs, inventory flow, customer behavior, and show
direction
Support livestream transitions and overall operational flow throughout programming
Interact with customers through live chat engagement and audience participation
Maintain a strong understanding of Dolls Kill product categories, trends, promotions, and brand voice
Assist with social media content, promotional initiatives, and event activations as needed
Qualifications
Qualifications
Strong communication and public speaking skills
High-energy personality with confidence in fast-paced live environments
Strong understanding of customer engagement and sales-driven communication
Ability to multitask, think quickly, and maintain composure under pressure
Experience in sales, retail, hosting, livestreaming, entertainment, auctioneering, or social
commerce preferred
Comfortable speaking for extended periods during livestream programming
Ability to monitor pacing, audience response, and conversion opportunities in real time
Flexible schedule including evenings, weekends, and event-based programming
Experience with Whatnot, TikTok Live, Shopify, livestream sales, or social commerce
platforms are a plus
What We're Looking For
We're looking for individuals who understand both the entertainment and operational sides of the ideal candidate is charismatic, business-minded, adaptable, and capable of driving engagement while supporting overall sales performance and operational
goals.
This role is ideal for someone interested in live commerce, digital retail, and customer engagement.
sales strategy, entertainment, and production.
$18 - $20 an hour
Why Join Dolls Kill?
Opportunity to help shape and scale a growing live sales business
Fast-paced, creative, and performance-driven environment
Exposure to livestream production, social commerce, retail strategy, and digital sales
Growth opportunities within live sales, production, operations, and leadership
Access to exclusive collections and immersive brand experiences
Applicants with experience in hosting, livestreaming, retail sales, auctioneering, customer engagement, social commerce, entertainment, or performance-driven sales environments are highly encouraged to apply.
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