Loyalty Communications Senior Strategist

Who We Are At Circle K our mission is simple we want to make journeys easier and more enjoyable for our customers. We make everyday moments brighter by delivering thoughtful lifts along the way. We make journeys easier by offering fast and friendly service. We get the on-the-go lifestyle - thats why we take extra steps to brighten peoples days and make quick stops easier. We are part of communities across North America Europe Asia and the Middle East helping us grow into one of the worlds leading convenience and fuel retail businesses. We care about our people and our communities and we look for ways to uplift people first. Wherever your journeys going we can help you get there. Join Our Team Were looking for an innovative and customer-focused individual who brings a strategic mindset and creative problem-solving skills to manage the execution of targeted communications including but not limited to Retail Media Network and Age-Restricted campaigns. In this role youll have the opportunity to collaborate with categorybusiness owners to develop targeted campaigns that drive meaningful behavioral changes and measurable business outcomes. Youll need to bring your project management toolkit to ensure the seamless and timely delivery of the targeted campaigns.Our ideal candidate would be Campaign strategist - expertise in building compelling campaigns through strategic thinking data mining and collaboration with categorybusiness owners.Project manager - solid experience in project management able to create project plans with clear tasks manage timelines prioritize work effectively and communicate effectively to set clear expectations with stakeholders. Proven collaborator - able to get things done without formal authority working across internal and external partners geographies and levels across the organization to build a positive connection with our members via compelling targeted campaigns. What You Will Do Here are just a few ways that youll help make journeys better Campaign Management Planning & intake management Act as the primary point of contact for Retail Media Network and Age-Restricted campaigns. You start by understanding the business needs and objectives of the categorybusiness owners then lead ideation and manage end-to-end campaign development - from gathering and sharing information to execution. Campaign development & management Manage the development and execution of targeted campaigns. You synthesize the requests from categorybusiness owners brief the Inner Circle team build creative concept briefs and work with the team to develop a campaign as well as a measurement plan to evaluate the outcome. Youll need to become an expert in our capabilities and capacity to effectively contribute to the development. Collaboration & change management Work closely with internal and external teams including Marketing & Brand Creative Loyalty Retail Media Network Data & Analytics and CategoryBusiness owners to manage the full end-to-end campaign process to ensure seamless and timely execution. Effectively manage changes in project scope schedule and costs ensuring stakeholders are informed and aligned.Communications Support Oversee the development of Retail Media Network and Age-Restricted communications collateral including brief creation and proofing to ensure that it is consistent with our brand standards and optimized for each communication channel.Provide copyediting support for brand adherence grammar and clarity. Help maintain the loyalty campaign calendar to understandevaluate customer impact from all communication campaigns as well as to set clear expectations with stakeholders. Support the executionoptimization of ad-hoc communications and national campaigns. Leverage AB testing to continually optimize regional campaigns.Ad-hoc Responsibilities Derive insights from dashboards effectively translate analytics into clear insights and actionable recommendations.Monitor and share industry trends and best practices.Ad-hoc problem solving and day-to-day tasks as needed to support the needs of the team.Flexible with working hours to support global ways of working.What You Need We want you to join our team Heres what were looking for Bachelors degree in marketing Business or related field preferred.2-4 years of experience in project management marketing communications or similar role.Strong project management organizational and coordination skills to deliver effective campaigns. Experience with marketing email SMS andor web marketing is preferred.Ability to build relationships and work effectively with multiple stakeholders in a cross-functional environment.LI-PG1 Circle K is an Equal Opportunity Employer.The Company complies with the Americans with Disabilities Act the ADA and all state and local disability laws. Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the ADA and certain state or local laws as long as it does not impose an undue hardship on the Company. Please inform the Companys Human Resources Representative if you need assistance completing any forms or to otherwise participate in the application process.Click below to review information about our companys use of the federal E-Verify program to check work eligibilityIn EnglishIn Spanish