Manager, Digital Sales & Marketplace Channel- Genesco Brands Group

Job Summary: The Digital Sales & Marketplace Channel Manager will be responsible for driving account-level and style-level sales performance across Amazon, Walmart, Target, Zappos, NSW.com, marketplace, and drop ship accounts. This role supports digital growth through account management, reporting, pricing and promotion recommendations, retail media analysis, forecasting support, and cross-functional follow-through.

The ideal candidate is an analytical, revenue-first, growth-driven account manager who can translate marketplace, inventory, pricing, promotion, and retail media data into clear actions that improve sales, profitability, conversion, and sell-through.

Job Responsibilities:

Account & Channel Performance

• Support day-to-day management of Amazon, Walmart, Target, Zappos, NSW.com, 1P/3P, marketplace, and drop ship account activity.
• Bring a revenue-first and growth-driven mindset to daily account management, aligning pricing, promotions, retail media, inventory, and operational actions to drive results.
• Build account-level and style-level reporting on sales, profitability, inventory, pricing, promotions, and retail media performance.
• Identify opportunities to grow sales, improve sell-through, increase SKU profitability, and optimize inventory productivity.
• Maintain day-to-day relationships with account contacts and support follow-up on open issues or opportunities.

Pricing, Promotions & Retail Media

• Recommend pricing, promotional, and retail media actions based on sales trends, profitability, inventory, and account needs.
• Coordinate approved pricing and promotional actions with internal teams and marketplace tools.
• Support retail media planning, reporting, performance analysis, and optimization recommendations.
• Partner with the Director, Digital Sales & Operations on channel priorities and account action plans.
• Align commercial operations across accounts, channels, and internal partners to support sales growth and execution.

Inventory, Forecasting & Cross-Functional Support

• Support forecasting and account planning for Amazon, Zappos, Walmart, Target, NSW.com, and other assigned digital accounts.
• Identify FBA, BTR, drop ship, Zappos, and on-hand inventory opportunities or risks.
• Partner with Ecommerce Operations on content, listing, setup, and system issues impacting sales performance.
• Work cross-functionally with Merchandising, Sales, Marketing, Product, Planning, Operations, and Finance teams.

Job Requirements

• 3+ years of eCommerce, marketplace, account management, digital merchandising, sales planning, or related experience.
• Experience supporting or managing Amazon, Walmart, Target, Zappos, marketplace, drop ship, or wholesale eCommerce accounts preferred.
• Strong analytical skills with the ability to translate sales, inventory, pricing, margin, and retail media data into recommendations.
• Revenue-first and growth-driven mindset with the ability to align commercial operations to drive results.
• Highly proficient in Excel and comfortable working with large data sets.
• Experience with Vendor Central, Seller Central, Rithum, Syndic8, retail media platforms, or retailer portals preferred.
• Bachelor's Degree in Business, Merchandising, Marketing, Ecommerce, or related field preferred.

Success in this Role Will Be Measured By

• Assigned digital accounts show improved sales, profitability, conversion, and sell-through.
• Weekly reporting produces clear action items and measurable follow-through.
• Pricing, promotion, retail media, and inventory recommendations are data-driven and timely.
• Account and style-level opportunities are identified and acted on quickly.
• Marketplace issues impacting sales are escalated and resolved quickly.
• Strong cross-functional collaboration with internal teams and digital account partners.

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