Manager External Communications - Communications & Branding - Akron FirstEnergy Headquarters

FirstEnergy

Akron, OH

JOB DETAILS
SKILLS
Advertising, Alternative Energy, Analysis Skills, Artificial Intelligence (AI), Brand Marketing (Branding), Budget Management, Campaigns, Communication Skills, Communications Protocols, Compensation and Benefits, Continuous Improvement, Corporate Communications, Creative Services, Crisis Management, Customer Experience, Customer Support/Service, Digital Media, Editing, Electrical Engineering, Electrical Utility, Emerging Technology, Energy & Utilities, Establish Priorities, Government, Graphics, Human Resources, Insurance, Interpersonal Skills, Journalism, Leadership, Marketing, Mentoring, Metrics, Multitasking, Performance Analysis, Performance Metrics, Prescription Drugs, Presentation/Verbal Skills, Press Releases, Public/Media/Press/Analyst Relations, Regulations, Regulatory Requirements, Safety Standards, Social Media, Storytelling, Strategic Analysis, Team Lead/Manager, Thought Leadership, Time Management, Vehicle Fleets, Vendor/Supplier Relations, Writing Skills
LOCATION
Akron, OH
POSTED
Today

FirstEnergy at a GlanceFirstEnergy is a forward‑thinking electric utility powered by a diverse team dedicated to making customers' lives brighter, the environment better, and communities stronger.FirstEnergy (NYSE: FE) is dedicated to safety, reliability, and operational excellence. Headquartered in Akron, Ohio, it includes one of the nation's largest investor‑owned electric systems, more than 24,500 miles of transmission lines connecting the Midwest and Mid‑Atlantic, and a regulated generating fleet with a total capacity of 3,780 megawatts.About the OpportunityThis is an open position with FirstEnergy Service Co., a subsidiary of FirstEnergy Corp. (SC00).Position TitleManager, External CommunicationsKey ResponsibilitiesStrategic Leadership & PlanningDevelop and implement external communications strategies that reinforce FirstEnergy's brand reputation and business objectives.Align messaging across all channels to ensure consistency with corporate priorities and regulatory requirements.Lead planning for major initiatives, including infrastructure investments, clean‑energy transition, and customer experience improvements.Media Relations & Public RelationsServe as primary media contact, managing press inquiries and developing proactive media outreach strategies.Oversee creation and distribution of press releases, statements, and media kits; prepare executives for interviews and public appearances.Monitor media coverage and sentiment; provide analysis and recommendations to leadership.Crisis & Emergency CommunicationsDirect communication during outages, storms, and emergency events; ensure timely, accurate, customer‑focused messaging.Maintain and update crisis communication protocols; lead team readiness for rapid‑response situations.Executive & Stakeholder VisibilityShape executive visibility through speeches, talking points, and thought‑leadership opportunities.Partner with senior leadership to communicate strategic priorities internally and externally.Support engagement with regulators, policymakers, and community stakeholders through clear, compliant messaging.Team Leadership & CollaborationManage and mentor a team of communications professionals; foster collaboration, agility, and continuous improvement.Coordinate with cross‑functional teams including Regulatory Affairs, Operations, Customer Service, and Government Affairs.Oversee vendor relationships and manage budgets for advertising, sponsorships, and creative services.Brand & Creative OversightEnsure brand standards are maintained across all communications, advertising, and sponsorship initiatives.Direct development of creative assets, graphics, and visual identity for campaigns and corporate materials.Measurement & ReportingEstablish KPIs for communications initiatives; track performance and provide actionable insights to leadership.Continuously evaluate effectiveness of strategies and adjust based on data and stakeholder feedback.QualificationsBachelor's degree in Communications, Public Relations, Journalism, Marketing, or related field.7+ years of progressive experience in corporate communications, public relations, or media relations.Proven leadership experience managing teams and complex projects.Strong writing, editing, and storytelling skills; ability to simplify technical information for diverse audiences.Strong understanding of modern communications technologies, metrics and analysis tools, including AI and enterprise collaboration tools.Expertise in crisis communications and stakeholder engagement.Ability to work under pressure and manage multiple priorities in a fast‑paced environment.Experience in a regulated industry, preferably electric or energy utilities.Familiarity with regulatory processes and public utility commission communications.Knowledge of digital and social media strategies, analytics, and emerging communication technologies.Excellent written and oral communication skills, including ability to effectively structure and present information and recommendations involving complex issues.Strong interpersonal skills to work with all levels of employees and leadership.Desire to learn, grow and work across FirstEnergy, and deliver quality and accurate work within established deadlines.Ability to juggle multiple projects and prioritize work in a dynamic environment.Benefits, Compensation & Workforce DiversityFirstEnergy rewards individual and team efforts through competitive pay plus incentive compensation, a company‑sponsored pension plan, 401(k) savings plan with employer matching, and flexible medical, prescription drug, dental, vision, and life insurance programs. Training and tuition reimbursement are also available. FirstEnergy proudly supports workforce diversity; all qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, gender identity, age, protected veteran status, or disability. No recruiters or agencies without a previously signed contract. Unable to sponsor or transfer H‑1B visas at this time.SafetySafety is a core value for FirstEnergy and is essential to all business activities. Employees have the tools, information, and processes to perform duties safely and promote public safety. FirstEnergy is committed to achieving world‑class safety standards.Position ClassificationExemptFirstEnergy Human Resources Team#J-18808-Ljbffr

About the Company

F

FirstEnergy