Manager, Field Marketing and Communications - Southeast

Manager, Field Marketing and Communications - Southeast

The Alzheimer's Association is seeking a creative, detail-oriented Manager of Field Marketing and Communications to provide tactical marketing and communications support across the full Southeast Territory.

This role is responsible for developing and executing a wide range of marketing and communications materials and strategies that enhance awareness, engagement, and participation across mission and fundraising priorities. The Manager plays a key role in content creation, digital channel management, and production of tools and templates to support local implementation and brand consistency across the territory.

The ideal candidate is a strong writer, digital communicator, and project manager who thrives in a collaborative, fast-paced environment and is passionate about advancing the mission of the Alzheimer's Association.

Essential functions and responsibilities include, but are not limited to:

• Develop and produce marketing and communications tools and templates to support local staff across the territory, ensuring consistent branding and messaging.
• Create and manage content for newsletters, email marketing, website updates, and social media channels that reflect the Association's mission and drive engagement.
• Design and distribute internal communications materials that inform and connect staff and volunteers to key initiatives and priorities.
• Help co-lead social media strategy and execution for the territory — including content calendar development, copywriting, creative coordination, scheduling, community engagement, and performance analysis alongside supporting broader digital campaigns across email and web platforms.
• Assist with creative development and production of promotional materials, collateral, event signage, and advertising assets, leveraging national templates when possible.
• Maintain and update regional web pages to ensure content accuracy, alignment with brand standards, and accessibility for diverse audiences.
• Provide logistical and creative support for regional storytelling, media outreach, and other communications initiatives.
• Collaborate with regional and national MarComm colleagues to adapt and share content, best practices, and tools.
• Manage and maintain project workflows using platforms such as Monday.com, ClickUp, or Asana to ensure on-time delivery of marketing and communications initiatives across the territory. Track and report on key digital metrics (email open rates, web traffic, social engagement) to inform future strategies.
• Recruit, coach, and collaborate with volunteer leaders to extend marketing and communications reach, serve as local ambassadors, and strengthen community engagement.
• Ensure all communications uphold the Association's commitment to diversity, equity, and inclusion.
• Other duties as assigned

Qualifications:

• Bachelor's degree in marketing, communications, journalism, or related field.
• 5–7 years of experience in marketing, communications, or related roles.

Title: Manager, Field Marketing and Communications

Position Location: Orlando, Florida or Central Florida

Full time, based on 37.5 hours minimum per week

Grade & Compensation: Grade 206 The Alzheimer's Association's good faith expectation for the salary range for this role is between $65,000 - $75,000

Reports To: Director, Field Marketing and Communications