Manager, Marketing Analytics

Join Our Team as a Marketing Analytics Expert!

Are you passionate about leveraging data to drive marketing success? We are seeking a skilled professional to join our dynamic team in the vibrant city of Dallas, TX. This role offers a unique opportunity to influence marketing strategies and optimize performance for some of the most renowned eyewear brands.

Responsibilities

• Create and maintain Business Intelligence Dashboards to support marketing activities and provide performance insights.
• Act as a strategic partner to brand managers and directors, contributing to monthly business reviews and identifying opportunities for improvement.
• Manage data analytics for budget planning and optimization, including forecasting marketing initiatives' outcomes and ROIs.
• Lead data harmonization processes, ensuring data accuracy in collaboration with Finance, Sales Operations, and IT.
• Optimize marketing campaigns and product launches, co-designing customer targeting segmentations with sales and marketing managers.

Requirements

• Bachelor's degree in Marketing, Economics, Data Analytics, Management Science, Engineering Management, Industrial Engineering, Mathematics, or Finance.
• 4 years of experience in an analytics position.
• Proficiency in Microsoft Excel and the full Microsoft Suite.
• Proficiency in data manipulation and visualization tools, such as Tableau, SQL, or Business Objects.
• Strong communication and presentation skills for executive audiences.

Preferences

• Experience in building professional relationships with key business partners.
• Intellectual curiosity to explore data, solve problems, and challenge existing methodologies.

Ready to make an impact? Apply now to join us in Dallas, TX, and help shape the future of marketing analytics!

Subject Line: Exciting Opportunity for a Marketing Analytics Expert in Dallas!

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