Manager, Marketing Communications & Operations (TA)

Manager, Marketing Communications & Operations (TA)

Lakewood, CO (3 days on site), Remote Candidates Considered

JOB SUMMARY

The Global Marketing Communications & Operations Manager drives content and engagement, customer experience and brand visibility across multiple channels for Spectra Optia and the Therapeutic Apheresis business. In alignment with Global Marcom, this role is responsible for bridging our global TA marketing strategy with regional execution by transforming complex clinical and portfolio strategies into compelling, compliant, and actionable campaignsand programs that drive demand, enable sales, and accelerate funnel conversion.

ESSENTIAL DUTIES

Content, Communications & Creative Development

• Translate Global TA marketing strategy into an aligned Global TA marcom strategy and plan with tactics and KPIs
• Partner with TA global protocol marketing managers to deliver on customer needs to translate strategy into high-quality, compliant content and tool-kits including web, social, emailer, video, and sales enablement tools to drive MQLs
• Oversee the creation of core content assets (graphics, visuals, digital collateral, presentations, and videos) to support campaigns and brand initiatives
• Ensure consistent messaging and creative expression across all digital channels, aligned with brand strategy and medical accuracy
• Translate TA strategy into tangible customer facing marketing assets (brochures, pitch decks, campaigns, etc.)

Congresses, KOL & Professional Engagement

• Support the design and delivery of events such as congresses, trade shows and webinars
• Collaborate with apheresis providers/therapy prescribers/medical experts and KOLs to create educational content and strengthen thought leadership

Cross-Functional Support and Collaboration

• Support development and execution of digital engagement, digital campaigns, and lead-capture strategies in collaboration with global marketing, communications, and regional marketing
• Liaise with commercial and education teams to help ensure effective execution of marketing programs
• Partner with commercial teams on field needs to align deliverables to key stages of sales funnel
• Partner with Brand & Creative, Global Marketing Communications, PR & Social Media, Medical Affairs, Government Affairs, and Commercial Excellence to synchronize messaging and amplify impact
• Ensure all communications remain compliant with regulatory and industry standards while maintaining customer-centric innovation

Marketing Operations

• Develop global oversight tracking approach to manage commercial programs and marketing initiatives
• Manage and track marcom operations across TA global, regional, and functional stakeholders
• Maintain marketing asset library to ensure "one stop shop" for all stakeholders requiring content
• In collaboration with the Global Marketing communications team, manage relationships with regional marketing stakeholders and regional marketing communications teams to drive alignment and deployment of new content

Analytics & Optimization

• Define KPIs for digital campaigns and communications, regularly track performance, and provide insights to inform strategic decision-making.
• Leverage data to continuously refine tactics and demonstrate campaign ROI.

MINIMUM QUALIFICATION REQUIREMENTS

Education Bachelor's degree in marketing, Communications, Digital Media, or related scientific field; advanced degree preferred

Experience 7+ years of progressive experience in global marketing and communications, ideally within the healthcare, med tech, biotech, or pharma industry; 3+ years with Advance Degree (ie, MBA)

Skills & Competencies Demonstrated ability to effectively engage key stakeholders via Strategic storytelling and message translation combined with focused commercial execution

Proficient campaign management, sales enablement and funnel support, marketing operations and program management, Effective cross-functional collaboration and data driven decision making

Strong skills in creative asset development, marketing automation tools, CRM platforms, and analytics. Experience managing agencies and vendors, with a proven ability to drive efficiency, creativity, and accountability

Experience in industry/HCP engagement and/or regulated healthcare environments is highly desirable.

Excellent project management and cross-functional collaboration skills with data-driven decision making. Ability to balance strategic vision with hands-on execution.

Physical Requirements Typical Office Environment requirements include: reading, speaking, hearing, close vision, walking, bending, sitting, and occasional lifting up to 20 pounds. The physical demands described here are representative of those that must be met by an associate to successfully perform the essential duties of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.

Additional Physical Requirements Travel 20-30% Global Travel

Target Pay Range: $116,300.00 to $145,300.00 - Salary to be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data

Target Bonus on Base: 10.0%

We anticipate this requisition will be open for a minimum of five days, from 4/16/2026. We encourage your prompt application.

At Terumo Blood and Cell Technologies, we provide competitive total reward offerings that consist of compensation, benefits, recognition, along with a wealth of other well-being, work-life and recognition programs which support in unlocking the potential for you and your family. Included in our expansive list of benefits offerings are multiple group medical, dental and vision plans, a robust wellness program, life insurance and disability coverages, also a variety of voluntary programs such as group accident, hospital indemnity, critical illness, pet insurance and much more. To help you save for retirement, we offer a 401(k) plan with a matching contribution and for work-life balance we have vacation and sick time programs for associates. For us, it's about protecting the personal welfare of our associates and their families, helping to achieve personal goals and offering those extra touches for convenience, security and overall peace of mind.

Terumo Blood and Cell Technologies is part of Terumo Group, founded in 1921 and headquartered in Tokyo, Japan. In 2024, Terumo Blood and Cell Technologies reached $1.5 billion in revenue. We employ nearly 8,000 associates globally, with global headquarters in Lakewood, CO, U.S., and regional headquarters in Brussels, Buenos Aires, Singapore and Tokyo. We manufacture devices, disposable sets and solutions at our facilities in Belgium, India, Japan, Northern Ireland, the U.S. and Vietnam. Our global presence enables us to serve customers in more than 130 countries. Our core values help set our direction, guide our actions and keep us true to our corporate mission of contributing to society through healthcare. Respect – Appreciative of others Integrity – Guided by our mission Care – Empathetic to patients Quality – Committed to excellence Creativity – Striving for innovation

We contribute to the Leukemia and Lymphoma Society (LLS), raising $2.4 million USD since 2025. We are proud to be an Equal Opportunity Affirmative Action Employer. All applicants will be afforded equal opportunity without discrimination because of race, color, religion, sex, gender identity or expression, sexual orientation, marital status, order of protection status, national origin or ancestry, citizenship status, age, physical or mental disability unrelated to ability, military status or an unfavorable discharge from military service. Terumo Blood and Cell Technologies is committed to providing a safe, healthy and secure working environment. Our Colorado campus locations are tobacco-free workplaces, and we maintain a drug-free workplace and perform pre-employment substance abuse testing and detailed background verification.