Manager, Marketing - Legacy Products

Melinta Therapeutics LLC

Parsippany, NJ

JOB DETAILS
SKILLS
Biotech and Pharmaceutical, Brand Management, Brand Marketing (Branding), Brand Messaging, Brand Positioning, Brand Strategy, Campaigns, Communication Skills, Cross-Functional, Customer Relationship Management (CRM) Systems, Customer Support/Service, Data Analysis, Field Sales, Inside Sales, Legal, Market Segmentation, Marketing, Marketing Campaign, Marketing Metrics, Marketing Plan, Marketing Strategy, Medical Affairs, Online Marketing, Performance Analysis, Product Programs, Product Support, Project/Program Management, Promotional Programs, Regulations, Sales, Sales Support, Team Player, Willing to Travel
LOCATION
Parsippany, NJ
POSTED
19 days ago

POSITION:

The Manager, Marketing is an individual contributor responsible for supporting the strategy and execution of marketing initiatives for select legacy brands. This role partners closely with marketing, sales, market access and cross-functional teams to drive brand performance, with a strong focus on enabling the Inside Sales team through effective messaging, tools, and campaigns. This position reports to the Sr. Director, REZZAYO.

PRIMARY RESPONSIBILITIES:

Brand Strategy & Execution

  • Support the development and execution of marketing plans for legacy brands, aligned to overall business objectives
  • Translate brand strategy into tactical marketing initiatives that drive awareness, engagement, and utilization
  • Assist in managing brand messaging, positioning, and promotional activities across channels

Inside Sales Enablement

  • Partner closely with the Inside Sales team to develop tools, messaging, and campaigns that support customer engagement and sales effectiveness
  • Ensure Inside Sales is equipped with clear, compelling, and compliant materials to promote products
  • Gather feedback from Inside Sales to continuously refine messaging and resources

Digital & Campaign Execution

  • Collaborate with Digital Marketing to execute campaigns across relevant channels (e.g., email, digital platforms, CRM tools)
  • Support the development of targeted campaigns to reach key customer segments
  • Leverage digital tools and insights to enhance campaign performance and engagement

Cross-Functional Collaboration

  • Partner with Medical Affairs, Market Access, Regulatory/Legal, and Commercial Operations to ensure aligned and compliant execution
  • Collaborate with internal stakeholders to support product initiatives and business priorities
  • Coordinate with external agencies and vendors as needed

Insights & Performance Tracking

  • Monitor brand performance and campaign effectiveness to identify opportunities for optimization
  • Analyze data and insights to inform marketing decisions and improve outcomes
  • Support reporting and tracking of key marketing metrics

SKILLS & REQUIREMENTS:

  • Strong understanding of pharmaceutical marketing fundamentals and brand management principles
  • Ability to translate strategy into clear, actionable marketing tactics
  • Experience supporting sales teams with marketing tools and campaigns preferred
  • Strong collaboration skills with the ability to work across cross-functional teams
  • Excellent communication, organization, and project management skills
  • Comfort working with digital tools, data, and campaign analytics

QUALIFICATIONS:

  • Bachelor's degree required; advanced degree preferred
  • 4+ years of experience in pharmaceutical marketing or related commercial roles
  • Experience supporting mature or legacy brands preferred
  • Experience working with inside sales or field sales teams preferred

EXEMPT/NON EXEMPT: Exempt

% TRAVEL : 20%

EEO Statement:

CorMedix is an equal opportunity employer. The Company is committed to providing a safe, respectful, and professional work environment that is free from all forms of unlawful discrimination, harassment (including sexual harassment), and retaliation, and complies with all applicable laws prohibiting such conduct. CorMedix does not discriminate against any individual on the basis of race, religion, color, national origin, ancestry, sex, marital/civil union/domestic partner status, family or parental status, sexual orientation, age, disability, or any other status protected under applicable federal, state, or local law.

About the Company

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Melinta Therapeutics LLC