WHY NEW ENGEN?
At New Engen, we help brands grow-not just bigger, but smarter. We're a digital marketing agency built to drive meaningful impact across the entire customer journey, blending media, creative, analytics, influencer, and retail strategies into performance-driven campaigns.
Some clients partner with us through long-term agency relationships. Others tap into specialized solutions-like Donut Studios, our in-house creative studio for platform-native and short-form content, or Acorn Creator Suite, our influencer marketing solution built for retail impact. While each solution brings its own focus and flavor, they're all part of how we deliver for our clients, together, as one team.
We're a collaborative group of strategists, creatives, analysts, and makers who are all in on helping brands-and each other-thrive. We work hard, stay humble, and build with purpose.
WHAT YOU''LL DO
Lead Cross-Channel Media Strategy
Bridge Media and Creative Strategy
Drive Strategic Client Leadership
Translate Data Into Actionable Insights
Develop Full-Funnel Media Plans
Identify Emerging Opportunities
Partner Cross-Functionally
Support Strategic Growth
Mentor and Elevate Team Thinking
WHAT YOU BRING
5+ years of experience in media strategy, media planning, communications planning, or digital advertising within an agency or similarly fast-paced environment
Strong understanding of paid media channels including paid social, search, programmatic, video, and digital media planning fundamentals
Experience building media strategies grounded in audience insights, business objectives, and performance data
Strong grasp of media planning fundamentals including budget allocation, audience segmentation, channel roles, reach and frequency, testing frameworks, and performance evaluation
Familiarity with research, planning, and analytics tools such as MRI Simmons, SimilarWeb, Nielsen, Pathmatics, or similar platforms
Confident client-facing communication and presentation skills, with experience presenting recommendations and strategic narratives to senior stakeholders
Strong storytelling and narrative-building skills, with the ability to translate complex ideas into clear, compelling presentations
Experience synthesizing qualitative and quantitative information into actionable strategic recommendations
Collaborative working style with the ability to navigate cross-functional environments and build strong relationships across teams
Highly curious, proactive, and comfortable operating in ambiguous or evolving environments
Proven ability to leverage AI tools to improve workflows, generate insights, or drive efficiencies
Agency experience strongly preferred
In addition to strong media strategy fundamentals, experience in one or more of the following areas is highly valued:
Creative Strategy & Brand Communications
Experience in account planning, brand strategy, or creative strategy with a track record of shaping campaign briefs, messaging frameworks, or communications plans
Ability to connect audience insights and brand positioning to media and channel decisions
Understanding of how creative, content, and messaging influence campaign performance and brand perception
Strong analytical fluency in attribution, incrementality testing, MMM, brand lift studies, or other measurement frameworks
Experience translating data and measurement outputs into strategic recommendations that inform planning and optimization
Comfort working with performance data across platforms and synthesizing findings for client and internal audiences
Location requirement: This is a hybrid role based in Seattle or Brooklyn (NYC), with ~2 days/week in-office.
PERKS & BENEFITS
Salary Range: $80,000-90,000 USD annual
The range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidate''s qualifications and experience uniquely.
New Engen is proud to have offices in Seattle, New York, and Northwest Arkansas, each one anchoring teams that drive creativity, collaboration, and culture. But great work isn't limited to those zip codes. We also support a distributed team of remote employees across the country, giving people the flexibility to do their best work wherever they are.
We currently hire full-time employees in the following states: Arkansas, California, Colorado, Florida, Georgia, Illinois, Michigan, Missouri, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, and Wisconsin
Let's Build What's Next Together - If you're passionate about media and eager to make a meaningful impact with a team that's all in, we'd love to hear from you.
Important Notice About Job Openings:
Please be aware of fraudulent job postings, consulting engagements, solicitations, or employment offers from suspicious sources. These attempts are often designed to steal your personal information or trick you into paying fees for recruitment or training services.
New Engen does NOT charge any application, processing, or training fees at any stage of the recruitment or hiring process.
All legitimate job openings will be posted directly on our careers page, and all communication about these roles will come exclusively from Recruitment outreach, conducted via email through our ATS, Greenhouse, and never through unsolicited text messages or the @newengen.online domain.
If you have any concerns about the authenticity of any message claiming to be from New Engen, please contact us immediately at peopleteam@newengen.com before taking any further action.
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