The primary responsibilities of this job include, but are not limited to:
Contribute to developing comprehensive brand strategies alongside Platform Leads, taking into account consumer, category, and market trends.
Assist in the development of a 3-year pipeline alongside Platform Leads, identifying white space opportunities and new product and line extension opportunities by analyzing market trends, consumer needs, and avenues for business growth.
Oversee the lifecycle and ongoing management of individual platforms.
Continuously monitor and report on platform performance to ensure optimal operation and identify areas for improvement.
Collaborate with Platform Leads to identify opportunities for platform enhancement, provide actionable recommendations, and execute plans effectively.
Support the creation and maintenance of presentations, pipelines, and other related documentation.
Assist in both short-term and long-term Integrated Marketing Calendars to ensure cohesive and timely execution of marketing initiatives.
Collaborate with cross-functional teams to successfully execute and launch calendar programs and campaigns.
Qualifications (Education & Experience)
Qualifications include:
Located in the Boston Metro Area - hybrid model 4 days in office
Bachelor"s degree in Marketing, Business Administration, or a related field.
3-5 years proven experience in marketing strategy, product innovation, campaign management, and cross-functional team collaboration.
Preference for past experience in restaurant/retail and/or consumer goods industries.
Strong project management skills with the ability to manage multiple projects simultaneously.
Excellent communication and interpersonal skills.
Analytical mindset with the ability to interpret data and make data-driven decisions.
Creative thinker with a passion for innovation and continuous improvement.
Working Conditions
Required travel -
Physical Requirements
While performing this job, the incumbent is regularly required to stand, sit, talk hear & use hands and fingers to operate keyboards
Direct Reports
N/A
Additional Description :
Competitive Pay $92,055 to $110,446 annually.
Numbers & Facts
Location
Newton, MA
Industry
Food and Beverage Production
Salary
$92,055–$110,446 Per Year
Company Size
10,000 employees or more
Year Founded
1981
Website
https://jobs.panerabread.com/
About Company
We are Panera. We are bakers of bread. We are fresh from the oven.
We are a symbol of warmth and welcome. We are a simple pleasure, honest and genuine. We are a life story told over dinner. We are a long lunch with an old friend. We are your weekday morning ritual. We are the kindest gesture of neighbors. We are home. We are family. We are friends.
In this section, you can:
Learn more about our company, including its history and leadership, in the Company Overview section.
Review financial news, reports, stock information and other investor resources in the Investor Relations section.
Browse our recent press releases, news articles about Panera Bread and various media resources in the Press Room.
Find out about the exciting and rewarding Career Opportunities available at Panera Bread.
Visit the Franchise Information section to find out more about franchising opportunities with Panera, including qualification criteria and available markets.
See how we give back to the neighborhoods we're a part of by visiting the In the Community pages.
Tell us about your experience in our bakery-cafes, or just ask us a question in the section.
Skills
Analysis Skillsunmatched
Brand Strategyunmatched
Business Administrationunmatched
Business Growthunmatched
Campaignsunmatched
Communication Skillsunmatched
Continuous Improvementunmatched
Cross-Functionalunmatched
Documentationunmatched
Interpersonal Skillsunmatched
Keyboardsunmatched
Market Trend Analysisunmatched
Marketingunmatched
Marketing Strategyunmatched
Menu Developmentunmatched
Menu Managementunmatched
Multitaskingunmatched
Performance Analysisunmatched
Performance Tuning/Optimizationunmatched
Physical Demandsunmatched
Project/Program Managementunmatched
Restaurantunmatched
Retailunmatched
Strategic Planningunmatched
Team Lead/Managerunmatched
Time Managementunmatched
Willing to Travelunmatched
🎯
Be found by employers
5,500+ employers search our resume database daily. Add yours to get found by recruiters looking for candidates like you.
Level up your application
Professional resume templates
Browse dozens of recruiter approved resume templates, layouts and formats. Choose your favorite and make it your own in minutes.