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Del Mar College
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City of Corpus Christi
Manager of Student Recruitment & Engagement - Art, Drama, & Music (Full-Time, Grant-Funded)
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Please see Special Instructions for more details.
This is a grant funded position. Continuation of this grant-funded position is contingent upon the continued availability of grant funds. There is no right or expectancy of continued employment beyond the terms of the employment agreement.
Posting Details
Position Information
Posting Number S1231 This position is open to Open to All Applicants Job Title Manager of Student Recruitment & Engagement - Art, Drama, & Music (Full-Time, Grant-Funded) Department College Relations Position Type Exempt Employment Status Full-Time-Staff Salary $60,390.00 - $76,998.50 per 12 months Open Date 07/15/2026 Close Date Open Until Filled Yes
Position Summary Information
Job Description Summary
The Manager of Student Recruitment for Art, Drama, & Music is an exciting opportunity for someone who wants to work with prospective students, current students, faculty, families, schools, and community members and has a passion for the arts.
The primary goals of this position are to increase the number of students enrolled in Del Mar College Arts, Drama, and Music programs and to use the area's high volume of exhibitions, drama productions, music performances, concerts, auditions, showcases, workshops, and other arts-related events as recruitment opportunities that bring prospective students, families, school partners, community members, and patrons onto campus.
This position will provide leadership, management, and hands-on execution for developing strategic and comprehensive student/patron recruitment, retention, and engagement plans. Plans should include strategy, tactics, metrics, CRM follow-up, event participation, and evaluation components that lead to achievable, measurable, and sustainable enrollment and engagement efforts.
This position serves as a recruitment and engagement liaison between marketing, events, recruitment, academic faculty, department chairs, school partners, community arts organizations, and prospective students. The position will support the College's broader enrollment goals by helping prospective students move from inquiry to application to registration-ready status and enrollment.
Minimum Qualifications
Bachelor's degree from an accredited university.
One (1) year of experience in one or more of the following: marketing, communications, recruiting, arts management, music administration, admissions, sales, fundraising, membership or volunteer management, event management, audience development, or related experience pertinent to this position.
Required Job Knowledge, Skills, Abilities
Strong analytical skills and attention to detail.
High degree of grit and resilience.
Unceasing "can do" and "self-starter" skills.
Flexibility, excellence, and passion are vital qualities.
Ability to think strategically and create comprehensive recruitment, retention, and engagement plans for students and patrons.
Ability to use performances, exhibitions, concerts, auditions, showcases, workshops, open houses, and other arts events as recruitment opportunities for prospective students.
Ability to drive prospective students, families, school partners, and community members to arts-related events through targeted outreach, CRM communication, school relationships, and event promotion.
Ability to coordinate multiple projects and tasks, including setting priorities and meeting deadlines.
Dynamic interpersonal, verbal, presentation, and written communication skills.
Ability to explain academic pathways, performance opportunities, portfolio or audition expectations, career outcomes, transfer options, admissions steps, deadlines, and student support services.
Demonstrated experience or knowledge in professional writing and editing; digital communications; webpage content; social media; event promotion; email, text, and phone outreach; digital campaigns; and/or CRM-based communication.
Ability to use data, CRM systems, event registration data, and communication tools to track prospective students, patrons, audience engagement, and progress through the enrollment funnel.
Knowledge of or ability to learn arts, drama, music, creative education, performance, exhibitions, and community college pathways.
Ability to establish and maintain excellent working relationships within all organizational levels and with outside constituents.
Working knowledge of Microsoft Office Suite.
Preferred Qualifications
Experience creating or working within customer relationship management (CRM) databases.
Experience with Element451 or similar CRM, marketing automation, event registration, or student communication platform.
Experience in special event management.
Experience in planning and producing social media content on media platforms for a professional business, nonprofit, college, or institution.
Basic working knowledge in graphic design, photography, video, or digital content creation.
Experience in marketing and promotions.
Experience in recruiting, admissions, fundraising, sales, arts administration, music promotion, audience development, nonprofits, or community engagement.
Experience working with high school music, theater, visual arts or creative programs.
Bilingual communication skills.
Special Instructions to Applicants
This is a security-sensitive position. Employment resulting from this advertisement is subject to federal laws that require the verification of identity and the legal right to work in the United States. Employment is contingent upon the successful completion of a criminal background and reference checks. The College reserves the right to cancel or extend all recruitment actions. Del Mar College is an Equal Opportunity employer. Upon request, reasonable accommodations in the application process will be provided to individuals with disabilities.
Our Culture
Del Mar College is committed to fostering a culture aligned with The Viking Way, which emphasizes respect, integrity, collaboration, accountability, and a commitment to excellence. Employees are expected to contribute to a positive work environment by demonstrating professionalism, supporting colleagues and students, and engaging in continuous learning and development. In support of the College's Strategic Plan 2024-2029, Guiding Star III: Cultivate, all employees are encouraged to actively participate in opportunities that promote personal and professional growth, advance a culture of belonging, and strengthen the College's ability to serve its students and community.
Job Duties
Job Duty
Assist Arts, Drama, and Music faculty in identifying prospective students for Del Mar College programs and maintain proactive, personalized communications with prospective students.
Design and execute a comprehensive recruiting and engagement plan for students and patrons.
Work as a recruitment liaison between DMC departmental faculty and area high school music, theater, visual arts or creative programs.
Build relationships with high school teachers, counselors, fine arts directors, community arts organizations, music organizations, theatre groups, private instructors, families, and community partners.
Build and manage digital databases for potential and existing students and patrons.
Use the College's CRM and other college software to track prospective students, event attendees, auditions, portfolio interests, program interests, communication history, and progress through the enrollment funnel.
Conduct timely, personalized outreach by email, text messaging, phone calls, events, and in-person engagement to guide students from inquiry to application to enrollment and event attendees to patrons supporting art, drama, and music programing.
Support prospective students as they complete next steps including applications, residency, financial aid referrals, orientation, advising referrals, auditions, portfolio requirements, and registration readiness.
Job Duty
Work alongside Arts, Drama, and Music faculty and staff for project planning, promotion, marketing, event engagement, and branding.
Plan, produce, coordinate, and support regular and timely content for social media, web presence, CRM campaigns, email, text messaging, newsletter, and event promotion for Arts, Drama, and Music programs.
Design and execute digital marketing and CRM engagement campaigns for department events, student recruitment, performances, exhibitions, auditions, concerts, open houses, showcases, and program information sessions.
Design and execute special events with departmental faculty, including camps, recruitment events, workshops, campus visits, music major days, audition days, portfolio days, theatre previews, gallery experiences, backstage tours, school group visits, and community engagement events.
Support digital/photo/video documentation of student work, drama productions, music performances, concerts, art exhibitions, student showcases, and recruitment events.
Design and manage recruitment-focused marketing campaigns using print, digital, social media, web, event registration, and CRM tools.
Work on retaining current patrons and recruiting new patrons for exhibitions, productions, concerts, performances, and arts-related events.
Other duties as assigned.
Job Duty
Collaborate with the DMC Foundation, when appropriate, in efforts to engage patrons regarding philanthropic opportunities to support the program.
Work collaboratively with department faculty, staff, College Relations, Admissions, Advising, Financial Aid, IT, and the DMC Foundation.
Work collaboratively within department, division, College Relations, and enrollment timelines and calendaring deadlines.
Evaluate the effectiveness of outreach, event, audience development, and communication strategies and make data-informed adjustments to improve outcomes.
Prepare updates on recruitment activity, event engagement, patron engagement, CRM activity, and enrollment progress.
Supplemental Questions
Required fields are indicated with an asterisk (*).
Yes
No
Yes, I have a Bachelor's degree or higher from an accredited university (submission of transcript(s) with award/conferral date required).
No, I do not have the required education.
Yes, I have one (1) year of experience in one or more of the following: marketing, communications, recruiting, arts management, music administration, admissions, sales, fundraising, membership or volunteer management, event management, audience developmen
No, I do not have the required experience.
Applicant Documents
Required Documents
Optional Documents
Del Mar College is an Equal Opportunity Employer. As provided by law, Del Mar College does not discriminate on the basis of race, color, sex (including pregnancy, gender identity/transgender status, sexual orientation), age, national origin, religion, disability, genetic information, or any other constitutionally or statutorily impermissible reason.
For employment questions call 361-698-2178 or e-mail dmcjobs@delmar.edu.