Manager, SEO

Ovative/Group

Minneapolis, MN

JOB DETAILS
SALARY
$79,000–$132,000 Per Year
SKILLS
Adobe Product Family, Adwords, Analysis Skills, Artificial Intelligence (AI), Auditing, Cellular Telephone, Communication Skills, Computer Programming, Content Development, Customer Relationship Management (CRM), Gap Analysis, Google Analytics, Google Search Engine, HTML (HyperText Markup Language), Insurance, JavaScript, Keyword Research, Leadership, Link Building, Marketing, Metadata, People Management, Performance Metrics, Problem Solving Skills, Requirements Management, Retail, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Strategic Analysis, Strategic Planning, Travel Industry, Travel Policy, User Interface/Experience (UI/UX), Web Analytics, Willing to Travel
LOCATION
Minneapolis, MN
POSTED
1 day ago

Company Overview Ovative Group is an independent, full‑funnel media, measurement, and creative firm helping brands such as Best Buy, Domino's, American Eagle, The Home Depot, Disney, and UnitedHealth Group transform their media and measurement programs. With our proprietary MarTech platform, EMRge, we measure and optimize marketing to create sustainable growth.About the Role We are seeking a Manager, SEO to lead and scale our enterprise‑level SEO programs. The role requires deep technical expertise, client‑management skills, and the ability to lead a high‑performing team. The SEO Manager will design, implement, and measure search strategies that maximize enterprise impact.Responsibilities Develop high‑impact SEO program strategies and roadmaps to grow client organic search performance.Lead day‑to‑day management of client SEO programs for an enterprise portfolio (large sites with >100k pages).Conduct technical audits and optimizations, keeping clients current with AI integration and changing search landscapes.Execute on‑page optimization activities such as keyword research, metadata development, internal linking, and more.Develop and execute content strategy, including auditing, gap analysis, and strategy implementation.Optimize local search programs and partner tools such as Yext and Google Business Profiles.Automate reporting in analytics platforms to identify key performance drivers and deliver weekly/monthly insights.Implement off‑page optimization tactics, including link building, link reclamation, and outreach.Collaborate with paid search teams to create holistic search strategies that drive growth.Work closely with client implementation teams (development, product/UX, content, etc.) to define requirements and recommend solutions.Navigate ambiguity and large organizations to maximize impact.Analyze and communicate program performance to stakeholders from day‑to‑day teams up to C‑suite.Lead client relationship management: define objectives, tactics, KPIs; manage communications; and build trust.Own and grow relationships with some of Ovative Group's largest clients.Lead, manage, and develop a high‑performing team, providing feedback, aligning on strategy, and fostering a culture of open communication and 360° feedback.Support recruitment efforts for new team members.Inspire direct reports to meet quarterly, annual, and long‑term goals.Qualifications 5+ years of experience managing enterprise‑level SEO programs.Proven track record of driving strong, positive results through SEO.Expertise in performance‑based SEO strategies and analytics tools including Adobe Analytics, Google Analytics 4, Google Search Console, server log analysis.Experience with visibility monitoring tools (STAT, Conductor, Brightedge), auditing tools (DeepCrawl, Screaming Frog, Botify), and keyword research tools (AdWords, Ahrefs, SEMrush).Deep understanding of crawling, indexing, rendering, schema.org markup, page‑speed optimizations, and technical tactics.Curiosity and fluency in AI and its impact on search.Knowledge of local search platforms such as Yext and Rio.Basic coding skills in HTML and JavaScript.Experience in enterprise SEO, performance marketing, retail, or e‑commerce is preferred.Minimum 1 year of experience managing direct reports.Understanding of paid search platforms and tactics is a plus.Pay Transparency Base salary: $79,000 to $132,000. Bonus: up to 20%. Total compensation range is inclusive of the bonus.Benefits Generous paid vacation policy and paid travel to company events.401(k) match program.Top‑notch health insurance, inclusive of same‑sex partners.Family formation benefits: fertility and parenting reimbursements.Monthly mobile phone and data stipend.Sabbatical program.Charitable giving match program.Access to all office spaces in Minneapolis, NYC, and Chicago.Inclusive workplace culture, flat organization, and transparent communication.Equal Opportunity Employer Ovative Group is an equal‑opportunity employer. We do not tolerate discrimination of any kind, including on the basis of race, sexual orientation, gender identity, or gender expression.#J-18808-Ljbffr

About the Company

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Ovative/Group