Manager, Technical SEO Program

Apple

Cupertino, CA

JOB DETAILS
SKILLS
Apple, Best Practices, CSS (Cascading Style Sheet), Coaching, Diversity, Global Branding, Google Search Engine, HTML (HyperText Markup Language), JavaScript, MCP - Microsoft Certified Professional, Marketing, Matrix Management, Project/Program Management, Search Engine Optimization (SEO), Search Engines, Talent Management, Technical Marketing, Voice Products, Web Programming, eCommerce
LOCATION
Cupertino, CA
POSTED
3 days ago
**Role Number:** 200667317-0836 **Summary** Imagine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work. Here on the Apple Store Online team, we are responsible for Apple’s largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for someone to help us do extraordinary things. As part of the SEO team at Apple, you will be directly responsible for shaping the voice of Apple products in organic search to billions of people. Our SEO presence is an extension of Apple’s marketing — and needs to be at the same level of quality. **Description** This role calls for a hands-on leader who can build and inspire a high-performing team. You know SEO best practices inside and out, and can coach your team to conceive, plan, and deliver complex projects that drive the business forward. You're also great at building relationships across Apple and advocating for your team's work at every level. **Minimum Qualifications** + Minimum of 9 years of experience with SEO for a global brand or digital agency + 2+ years of experience directly managing SEO, technical marketing, or program management teams + Experience with AIO / GEO / AEO + Solid experience managing complex and time-critical technical projects + In-depth knowledge of the latest SEO best practices across all significant worldwide search engines + Proficiency in SEO tools such as Google Search Console, Profound, seoClarity, Ahrefs, and Screaming Frog **Preferred Qualifications** + 12+ years of experience with SEO preferred + Experience working in the technology and/or e-commerce industry + Knowledge of HTML, CSS, JavaScript, and other web development languages + Experience with emerging standards such as MCP (Model Context Protocol), UCP (Universal Commerce Protocol), APC (Agentic Commerce Protocol), WebMCP, and others + Experience building or scaling an SEO function at a large, matrixed organization + Track record of building diverse, inclusive teams and developing talent into future leaders

About the Company

A

Apple

We bring amazing people together to make amazing things happen.

We’re a diverse collection of thinkers and doers, continually reimagining what’s possible to help us all do what we love in new ways. The people who work here have reinvented entire industries with the Mac, iPhone, iPad, and Apple Watch, as well as with services, including iTunes, the App Store, Apple Music, and Apple Pay. And the same passion for innovation that goes into our products also applies to our practices — strengthening our commitment to leave the world better than we found it.

About Apple

There’s a place here for every kind of brilliant. Everyone here is an innovator, or an innovator-to-be, no matter what your team or your role. So bring your passion, courage, and original thinking and get ready to share it, because every new product, service, or feature we invent is the result of people working together to make each others’ ideas stronger. Innovation at this level depends on people who represent the variety of the human experience and inspire us with their own fresh perspectives. Together, we’ll do amazing work that can make a difference in people’s lives. Including your own. Learn more about working at Apple.

COMPANY SIZE
10,000 employees or more
INDUSTRY
Computer/IT Services
FOUNDED
1976
WEBSITE
https://www.apple.com/jobs