Market Research Data Analyst

Apple Inc

Cupertino, CA

JOB DETAILS
SKILLS
Analysis Skills, Apple, Artificial Intelligence (AI), Business Intelligence Software, Communication Skills, Computer Programming, Consumer Packaged Goods, Customer Experience, Customer/Client Research, Customer/Consumer Behavior, Data Analysis, Data Cleaning, Data Quality, Data Science, Data Sets, Data Visualization, Database Marketing, Economics, International Marketing, Market Analysis, Market Research, Marketing Strategy, Problem Solving Skills, Product Marketing, Product Strategy, Project Design, Psychology, Python Programming/Scripting Language, R Programming Language, Reporting Dashboards, SQL (Structured Query Language), Statistics, Survey Design, Tableau, Trend Analysis, Weighting
LOCATION
Cupertino, CA
POSTED
30+ days ago

Imagine what you could do here. At Apple, new ideas have a way of becoming great products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish.

Apple's Market Research and Analytics team, part of Worldwide Product Marketing, is looking for a survey data analyst to provide critical customer insights that will shape our product and marketing strategies. We're looking for a practitioner who is an expert in analytics and data science, understands innovative research methodologies, and has extensive experience translating complex data into clear business insights. If you have a passion for understanding consumer behavior and a proven track record of using data to solve business problems, we want to hear from you.

As a Market Research Data Analyst, you will own the data analysis lifecycle, from ensuring data quality to delivering streamlined analysis. Your work will directly support important decisions and help enhance Apple's market research capabilities by turning raw data into actionable recommendations.

Conduct robust analysis of survey data, including data cleaning, weighting, statistical testing, and generating crosstabs.

Partner closely with Research Managers, Survey Programmers, and Database Marketing teams to execute on the programming, testing, sampling, and distribution of surveys.

Design and run A/B tests to refine questionnaires, ensuring research questions are translated into measurable and effective survey metrics.

Apply advanced analytical expertise to research projects, including designing sampling and weighting strategies to ensure representativeness, identifying trends, and uncovering patterns in the data.

Explore and adopt AI tools to automate workflows and enhance analytical efficiency.

4+ years of experience in customer insights or market research, either at a CPG or consumer technology company or a market research firm.

Bachelor's degree in a quantitative or human-behavior field (e.g., Statistics, Economics, CS, Psychology) or equivalent experience.

Strong communication and data visualization skills, with the ability to explain complex findings simply and persuasively

Deep expertise in analyzing large-scale survey data using code, with proficiency in: Python (Pandas) or R; SQL for querying large datasets; Jupyter Notebook or similar environments.

Experience with survey platforms (e.g., Qualtrics, Decipher, SurveyMonkey).

Solid foundation in statistics as it applies to survey design and analysis. Experience building dashboard and visualizations in Tableau or other BI tools.

Familiarity with and curiosity about using AI for workflow improvement and data analysis.

Experience working in a global, fast-paced, and matrixed environment.

A proven track record of solving business problems using data-science-drive solutions.

About the Company

A

Apple Inc

We bring amazing people together to make amazing things happen.

We’re a diverse collection of thinkers and doers, continually reimagining what’s possible to help us all do what we love in new ways. The people who work here have reinvented entire industries with the Mac, iPhone, iPad, and Apple Watch, as well as with services, including iTunes, the App Store, Apple Music, and Apple Pay. And the same passion for innovation that goes into our products also applies to our practices — strengthening our commitment to leave the world better than we found it.

About Apple

There’s a place here for every kind of brilliant. Everyone here is an innovator, or an innovator-to-be, no matter what your team or your role. So bring your passion, courage, and original thinking and get ready to share it, because every new product, service, or feature we invent is the result of people working together to make each others’ ideas stronger. Innovation at this level depends on people who represent the variety of the human experience and inspire us with their own fresh perspectives. Together, we’ll do amazing work that can make a difference in people’s lives. Including your own. Learn more about working at Apple.

COMPANY SIZE
10,000 employees or more
INDUSTRY
Computer/IT Services
FOUNDED
1976
WEBSITE
https://www.apple.com/jobs