Marketing Analyst

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Important: This position does not offer visa sponsorship; applicants must have a valid permit to work in Panama.

Mission

Collect, analyze, and interpret market data to support strategic decisions. Additionally, will manage operational tasks. The ideal candidate should have analytical and operational skills, as well as a strong understanding of data analysis tools.

Activities & Responsibilities

• Operational Activities:
• Coordinate with agencies and suppliers for the development and organization of events and materials.
• Organize and monitor the marketing budget.
• Analyze market data and product performance to support the marketing team in evaluating event impact, regional investment, and franchise performance.
• Quote promotional material and create purchase orders.
• Assist at conferences and coordinate the shipment of promotional materials.
• Support product launches and make international material purchases.
• Manage the SAP purchase order system.
• Research and Analysis:
• Conduct market studies and assess the competition.
• Analyze campaign data using Veeva.
• Develop predictive models and market segmentation.
• Strategy and Presentation:
• Collaborate on the development of marketing strategies.
• Prepare reports and presentations.
• Communicate findings and recommendations clearly and concisely.

Requeriements

Education:

• University studies in Marketing, Business Administration, Industrial Engineering, or related fields.

Experience:

• 1 to 2 years of experience in Marketing.
• Experience in the Pharmaceutical or Healthcare industry is a plus.
• Proficiency in both English and Spanish.

Technical Skills:

• Proficiency in data analysis tools (Excel, CRM, Veeva, PPT, AI).
• Familiarity with data visualization tools (Tableau or Power BI).

Operational Skills:

• Budget, event, and purchase order management and organization.
• Experience in quoting promotional material and managing suppliers.
• Ability to assist at conferences and coordinate shipments and product launches.
• SAP purchase order management.

Soft Skills:

• Analytical thinking and attention to detail.
• Excellent written and verbal communication skills.
• Ability to work both independently and in a team.
• Proactivity and organization.
• Strong communication, teamwork, creativity, and organizational skills.

Whatever your area of expertise, your work within the Servier Group helps advance therapeutic progress for the benefit of patients. You will be part of teams recognized for their scientific excellence and reach your full potential in a professional environment that encourages you to develop yourself. Tailor-made onboarding journeys, mobility opportunities, quality trainings, responsible management, team spirit... All this and more in a workplace focused on your well-being.

At Servier, we are committed to therapeutic progress to serve patient needs. We put the diversity of our employees as a source of richness for the fulfillment of this vocation.