Marketing and Communications Specialist

Under general supervision, the Marketing and Communications Specialist supports marketing, digital communications, social media, multimedia content, website updates, email communications, event promotion, event support, and brand-aligned materials for CE-CERT and related BCOE research, academic programs, outreach, recruitment, and engagement initiatives. The incumbent works with CE-CERT faculty, staff, students, research groups, BCOE departments, research centers, and campus partners to gather content and prepare communications for programs, events, campaigns, research highlights, student success stories, partnerships, and special initiatives. The position creates and schedules social media content, captures and edits photos and short-form video, designs basic digital and print materials, supports email campaigns and newsletters, updates website content, assists with event communications and day-of-event needs, maintains content calendars, and tracks basic engagement metrics. For full consideration, applicants must submit a cover letter, resume, and three samples of relevant digital marketing and communications work with their application. Samples should be pulled from one or more of the following areas: web or digital content, social media or multimedia content, email campaigns, marketing campaign materials, or promotional graphics. For each sample, applicants should include a brief description identifying the purpose of the piece or campaign, their specific role in creating it, the tools or platforms used, and the intended audience or channel. For example, applicants may note whether they wrote copy, designed graphics, photographed, filmed, edited video, built an email campaign, posted social media content, updated web content, or coordinated the project. Finalists may be required to submit additional work samples and/or presentation materials as part of the interview process. The full salary range for the Marketing and Communications Specialist is $27.63 - $47.56 per hour. However, the budgeted salary range is $27.63 - $35.97 per hour. We base salary offers on a variety of considerations, such as education, licensure and certifications, experience, and other business and organizational needs. Applicants must have current work authorization when accepting a UCR staff position. Currently, we are unable to sponsor or take over sponsorship of an employment Visa for staff. As a University employee, you will be required to comply with all applicable University policies and/or collective bargaining agreements, as may be amended from time to time. Federal, state, or local government directives may impose additional requirements. \n \nSocial Media and Digital Communications - Creates, schedules, and maintains content for assigned social media platforms. Drafts captions, creates graphics, gathers photos and videos, writes alt text, edits short-form content, monitors engagement, and supports content calendars. Promotes CE-CERT and related BCOE research, academic programs, events, faculty expertise, student success, recruitment, partnerships, departments, centers, and special initiatives.Photo, Video, and Multimedia Content - Captures, edits, formats, and organizes basic photo and short-form video content for social media, websites, email communications, event promotion, digital signage, and campaign materials. Supports content gathering at events, tours, campaigns, student activities, lab visits, seminars, recruitment activities, and other assigned initiatives.Marketing Materials, Graphics, and Email Campaigns - Designs and prepares marketing and communications materials, including flyers, social media graphics, email graphics, newsletter layouts, digital signage, event materials, presentations, and other promotional assets. Supports email campaigns, newsletters, event announcements, recruitment communications, and stakeholder updates.Website and Digital Content Support - Creates, updates, and maintains website content, including event pages, news items, program updates, campaign pages, images, videos, graphics, and other digital assets. Reviews assigned web content for accuracy, clarity, accessibility, timeliness, and alignment with CE-CERT, BCOE, and UC Riverside messaging.Event Communications, Promotion, and Support - Supports communications, promotion, and basic coordination for CE-CERT and related BCOE events, seminars, workshops, tours, recruitment activities, student programs, donor and alumni events, research events, and special initiatives. Assists with event descriptions, promotional graphics, social media posts, email content, web updates, signage, digital displays, registration or check-in support, photography, short-form video, day-of communications support, and post-event recap materialsProject Coordination, Calendars, and Reporting - Maintains project trackers, content calendars, media assets, captions, approvals, event promotion timelines, campaign files, and marketing records. Assists with basic reporting on social media, website, email, and campaign engagement, including impressions, interactions, follower growth, clicks, and content performance.\n \nWorking knowledge of basic marketing and communications principles, concepts, and best practices.Skill in creating basic digital and print marketing materials using tools such as Canva, Adobe Creative Suite, Adobe Express, Microsoft Office, Google Workspace, and/or similar platforms.Ability to capture, edit, format, and organize basic photo and short-form video content for social media, websites, email communications, and event promotion.Strong organizational skills, including the ability to manage files, content calendars, project trackers, deadlines, and multiple communication requests.Strong interpersonal communication skills and ability to work collaboratively.Strong writing, editing, and proofreading skills, with the ability to create clear and audience-appropriate content.Experience supporting email campaigns, newsletters, websites, social media scheduling, analytics, digital signage, or related digital communications tools.Experience supporting events, event promotion, or day-of communications coverage.Familiarity with higher education, research centers, nonprofit, public-sector, or mission-driven communications.Ability to translate research, academic, technical, or program information into accessible content for general audiences.Ability to learn and follow brand, accessibility, captioning, alt text, photo/video consent, and approval requirements for marketing and communications materials.\n \nWorking knowledge of basic marketing and communications principles, concepts, and best practices. Skill in creating basic digital and print marketing materials using tools such as Canva, Adobe Creative Suite, Adobe Express, Microsoft Office, Google Workspace, and/or similar platforms. Ability to capture, edit, format, and organize basic photo and short-form video content for social media, websites, email communications, and event promotion. Strong organizational skills, including the ability to manage files, content calendars, project trackers, deadlines, and multiple communication requests. Strong interpersonal communication skills and ability to work collaboratively.Strong writing, editing, and proofreading skills, with the ability to create clear and audience-appropriate content. Experience supporting email campaigns, newsletters, websites, social media scheduling, analytics, digital signage, or related digital communications tools. Familiarity with higher education, research centers, nonprofit, public-sector, or mission-driven communications. Ability to translate research, academic, technical, or program information into accessible content for general audiences. Ability to learn and follow brand, accessibility, captioning, alt text, photo/video consent, and approval requirements for marketing and communications materials. Experience supporting events, event promotion, or day-of communications coverage.