Marketing and Customer Engagement Manager

Martz Bus

Wilkes Barre, Pennsylvania

JOB DETAILS
SKILLS
Advertising, Analysis Skills, Business Growth, Business Support, Communication Skills, Consumer Branding, Content Development, Customer Experience, Customer Relations, Customer Relationship Management (CRM), Detail Oriented, Email Marketing, Engagement Marketing, Google Analytics, Insurance, Leadership, Marketing, Marketing Campaign, Marketing Plan, Multitasking, Online Marketing, Organizational Skills, Performance Analysis, Project/Program Management, Sales, Sales Prospecting, Social Media, Social Media Marketing, Team Player, Web Analytics, Web Design
LOCATION
Wilkes Barre, Pennsylvania
POSTED
3 days ago

Marketing is more than creating advertisements and social media posts. It's about understanding customers, building relationships, measuring results, and helping grow the business.

Martz Bus is looking for a Marketing and Customer Engagement Manager to help strengthen our brand, expand customer engagement, and support continued business growth. Working closely with company leadership and Sales, you'll help develop creative marketing initiatives, analyze results, identify new opportunities, and support our scheduled service, charter, travel, and recruiting efforts.

No two days are exactly alike. One day you may be reviewing website analytics or planning a marketing campaign. The next day you could be creating content, improving our website, supporting a recruiting initiative, or developing new ways to enhance the customer experience.

The ideal candidate will have professional experience managing digital marketing initiatives, websites, social media, email marketing, SEO, Google Analytics, CRM platforms such as HubSpot (or similar), and marketing performance reporting. Candidates should also possess strong communication and organizational skills, attention to detail, and the ability to successfully manage multiple projects in a fast-paced environment.

This is a hands-on position for someone who enjoys both strategy and execution, is motivated by results, and wants the opportunity to help build and grow our marketing efforts.

For more than 100 years, Martz has earned its reputation by doing the right thing, focusing on our customers, and investing in our people. Those principles continue to guide us today through our Core Values:

  • Do the Right Thing
  • Focus on Service
  • Positive Attitude
  • Integrity
  • Accountability
  • Teamwork
  • Innovation

We offer an excellent benefit package including health, dental, vision, life and disability insurance and a 401k saving plan with an employer match up-to 4.5%.

Interested candidates should apply by visiting our website www.martzbus.com. Résumé and cover letter are required and must be submitted in order to be considered.

An Equal Opportunity Employer

M/F/Vets/Disabilities

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About the Company

M

Martz Bus