Analysis Skills, Campaigns, Cross-Functional, Customer Experience, Health Insurance, Health Plan, Marketing, Network Support, Performance Metrics
LOCATION
Woodland Hills, CA
POSTED
9 days ago
Our client, a Health Insurance company, is looking for a Marketing Assistant/Analyst 3 for their Woodland Hills, CA /Hybrid location.
Responsibilities:
The Member Marketing team is focused on increasing member engagement and satisfaction by educating members about their benefits, encouraging utilization and reminding them to actively participate in their health journey, while creating loyalty and enhancing the member experience.
In this role you will support the Relay Network (Member Health Newsfeed) platform.
Work on LOB launch - the calendar, work cross functionally with business on new LOB launch (especially with commercial)
Work closely with campaign managers on special handling groups and getting approval for content
Be the advocate for campaign processes and guidelines with the creative team and cross functional teams
Help PM the Relay cards – build it in the CX Builder, ensure all special handling approvals have been met, all necessary data is available and ready to use, ensure SP version is available, CTA word count is within character limit and graphic is under 1MB
Update the performance deck with Relay cards and KPIs
Lead the Relay calendar call and support the calendar