Marketing Associate

Salary range: $68,000–$72,500 per year

This is a Boston based opportunity with a 4 day in office expectation (Monday - Thursday) with 1 day remote (Friday).

At this time, Wayfair will not sponsor applicants for employment authorization for this position for the following work visas: STEM OPT EAD, H-1B, H-1B1, E-3, O-1, J-1, or TN.

Wayfair is continuing to expand our commitment to hiring and supporting talent early in their careers, focusing on filling opportunities with recent graduates who have 0-3 years of work experience. We are continually recruiting candidates for this position on a rolling basis as we have a high volume of openings that become available.

Who We Are:

If you possess an entrepreneurial drive, a deep sense of curiosity, and enjoy working in dynamic, team-oriented settings, consider joining us as a Marketing Associate to help fuel Wayfair’s brand expansion.

In this role, you will be responsible for attracting and maintaining our customer base through the implementation of creative marketing initiatives. You will design and manage strategies that provide Wayfair with a distinct market edge, utilizing your analytical insights to enhance the overall journey for both suppliers and customers. We are currently looking for talent in the following areas:

What You’ll Do:

• Support the planning and execution of marketing campaigns, promotions, launches, and customer-facing initiatives across relevant channels.

• Partner with Creative and cross-functional stakeholders to develop briefs, messaging, assets, timelines, and launch plans.

• Monitor campaign and business performance, identify trends, and communicate insights and recommendations to internal partners.

• Use data to evaluate customer engagement, campaign effectiveness, competitive activity, and opportunities for improvement.

• Help maintain marketing calendars, project trackers, reporting materials, and operational processes.

• Coordinate deliverables across multiple teams and ensure work is completed accurately, on time, and in line with business objectives.

• Conduct research on customers, competitors, categories, products, and market trends to inform marketing decisions.

• Support testing and optimization efforts, including creative, messaging, offers, content, and channel execution.

• Prepare clear, concise updates and presentations for stakeholders at varying levels of the organization.

• Contribute to a positive, collaborative team culture and take on special projects as needed.

What You’ll Need:

• 0-3 years of transferable experience in a corporate environment, including internship and co-op experience. 

• Bachelor's degree.

• A strong interest in emerging technology and the ability to integrate generative AI tools (e.g. Gemini) into daily tasks to drive efficiencies.

• Authorization to work in the United States without visa sponsorship by Wayfair now or in the future. Visa sponsorship includes the following work visas: STEM OPT EAD, H-1B, H-1B1, E-3, O-1, J-1, or TN.

• Experience with Microsoft Excel or Google Sheets, SQL or GBQ, and data visualization tools such as Google Data Studio (Looker, Tableau, or PowerBI).

Why You’ll Love Wayfair:

Benefits & Perks

• Full health benefits available (Medical, Dental, Vision, HSA/FSA) through Blue Cross Blue Shield on day one for eligible employees.

• Paid Time Off (PTO) that combines vacation and sick time, with accrual and eligibility increasing based on role, tenure, and employment status.

• No-cost access to 2nd.MD, a virtual expert medical consultation and navigation service.

• Global Traveler Health Insurance through GeoBlue.

• 24/7 access to mental, financial, physical and emotional wellbeing support, plus an enhanced offering of therapy and coaching.

• Automatic enrollment into Basic Life and Accidental Death & Disability Insurance.

• 401(k) matching with immediate vesting.

• Paid Parental Leave, Surrogacy & Adoption Reimbursement and Caregiver Services.

• Tuition Reimbursement.

• Wayfair Employee Discount.

• Gym/Fitness Discounts (including Peloton, Wellhub and varying regional memberships).

• Exclusive access to thousands of perks & discounts through BenefitHub.

• Yearly match up to $500 for personal donations made by employees to registered 501(c)(3) nonprofits.

Purpose & Inclusion at Wayfair:

At Wayfair, we pride ourselves on fostering an environment where every individual experiences a fair and equitable employee journey. We are committed to developing targeted resources that raise awareness around inclusion and eliminate barriers, ensuring Wayfair provides a fair and inclusive workplace experience for everyone.

Social Impact & Responsibility:

At Wayfair, we focus on helping people on their journey to home - specifically those who have lost their way from home. We do this by leveraging our best assets, such as collaborating with leading nonprofit organizations, coordinating in-kind product donations, empowering our employees to get involved through paid volunteer time off programs, and encouraging our customers to donate. This multi-faceted approach allows us to support communities in need in authentic ways that align with Wayfair's broader mission of helping everyone, anywhere create their sense of home.