Marketing Associate

Leadway International, Inc. DBA Bossen Foods is a global leader in specialty food products and supplies, serving customers and partners across multiple regions. We are looking for a motivated and creative Marketing Associate to join our dynamic team. This role supports both U.S. and international marketing initiatives across digital, brand, and e-commerce platforms.

Job Responsibilities:

Responsibilities include, but are not limited to:

• Manage and update company websites, ensuring content accuracy, SEO best practices, and consistent branding.
• Execute marketing design and branding initiatives to support product launches, campaigns, and promotions.
• Coordinate and maintain social media content calendars and engagement across platforms (Instagram, Facebook, LinkedIn, TikTok, etc.).
• Plan, create, and manage email marketing campaigns through company-approved platforms.
• Support all global and regional marketing coordination, including promotional materials, brand messaging, and digital asset management.
• Collaborate closely with internal teams and follow company and manager guidance to align marketing activities with business goals.
• Assist in market research, competitor analysis, and reporting of campaign performance metrics.
• Provide administrative and creative support to the marketing and sales teams as needed.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field is required.
• Advanced degree (MBA or equivalent) is a plus — may be substituted with 3+ years of direct experience in marketing in a corporate office environment, preferably in food wholesale or relevant business.
• Minimum 3 years of experience operating e-commerce platforms (such as Shopify, Magento, WooCommerce, or equivalent).
• Solid background and in-depth knowledge of current digital marketing tools, social media platforms, and analytics software (Google Analytics, Meta Ads Manager, Mailchimp, etc.).
• Strong sense of visual branding, attention to detail, and organizational skills.
• Ability to work independently and collaboratively in a fast-paced, global business setting.
• Excellent written and verbal communication skills.

Founded in 2010, We are a rapidly growing Bay Area Central Located boba tea and yogurt topping supplier. We provide full service from sourcing, delivery to door, to opening shop consultation. Our goal is to provide the best shopping experience to our clients!

To read more about us, please visit: Bossenfood.com and BossenStore.com