Marketing Associate

• Create, test, proofread, and manage Pardot email templates
• Develop and maintain Pardot automation and engagement programs
• Assign and manage campaign codes
• Send, monitor, and report on email campaigns, automations, and daily marketing blasts
• Primary responsibility for creating and managing landing pages using Unbounce
• Collaborate with graphic designers to create and adjust email and landing page templates
• Maintain email compatibility across Windows Outlook, Web, and Mobile Email Browsers
• Manage the integrity of Pardot data in sync with Salesforce records
• Develop views and reports to support results analysis and communication
• Utilize Excel for reporting, list processing, and advanced data analysis (formulas, lookups, pivot tables, charts)
• Work closely with the Mass Market team to place and distribute marketing content
• Attend and contribute to team meetings, sharing ideas and addressing roadblocks

• Bachelor’s degree in Marketing or related field, with minimum 3.0 GPA
• 0-2 years of experience in a marketing-related role
• Pardot certification or experience with a leading marketing automation platform is a plus
• Experience with email and landing page templates (Pardot preferred)
• Familiarity with marketing automation, segmentation, list management, and customer response flows
• Proficiency in Excel and experience with Adobe Suite and/or Canva
• Basic HTML editing skills are a plus
• Image processing skills (e.g., resizing and cropping) using Canva, Adobe, or similar tools
• Knowledge and interest in financial markets
• Strong understanding of AI-powered marketing tools and strategies, including content generation, workflow automation, audience segmentation, analytics, and campaign optimization
• Stays current on emerging trends and best practices in AI marketing
   

• Annual Salary: $65,000 - $75,000
• Bonus: This position is eligible for a discretionary bonus
• Benefits: Comprehensive package including health, dental and vision insurance
• Retirement: 401K plan with Roth options
• Professional Development: Industry training and support for certification
• PTO: Flexible Time Off

Equal employment opportunities are available to all applicants and team members without regard to race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability status or any other applicable characteristics protected by law. All employment is decided on the basis of qualifications, merit and business need.

We use E-Verify to confirm the identity and employment eligibility of all new hires. Please note that we do not use this information to pre-screen candidates. For detailed information on E-Verify, go to www.uscis.gov.

About Hedgeye: We are a leading provider of actionable independent investment research and a premier online financial media company. At our core, we are a results-driven, constantly evolving, entrepreneurial company committed to intelligent expansion.

Hedgeye is committed to unwavering Transparency, Accountability and Trust.

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