Marketing & Communications Coordinator

University of Texas at El Paso

El Paso, TX

JOB DETAILS
SALARY
SKILLS
Administrative Skills, Analysis Skills, Artificial Intelligence (AI), Brand Marketing (Branding), Budget Management, Communication Skills, Contact Management, Content Development, Content Management, Data Collection, Data Entry, Detail Oriented, Distribution Channel, Documentation, Driver's License, Editing, Editorials, Employee Assistance Plan, English Language, Event Management, Expense Tracking, Flyers, Funding, Grant Awards, Higher Education, Journalism, Lift/Move 50 Pounds, Marketing, Marketing Communications, Marketing Objectives, Marketing/Sales Collateral, Media Schedule, Metrics, Microsoft Office, Multiplatform/Cross-Platform, Multitasking, Newsletter, Nonprofit, Operational Improvement, Operational Support, Organizational Skills, Pager, Performance Analysis, Physical Demands, Presentation/Verbal Skills, Productivity Management, Project/Program Management, Proposal Development, Public/Media/Press/Analyst Relations, Publications, Purchase Orders, Quality Control, Record Keeping, Reporting Dashboards, Research & Development (R&D), Research Administration, Research Grants, Social Media, Staff Training, Strategic Planning, Support Documentation, Systems Analysis, Systems Maintenance, Team Player, Time Management, University/School Policies, User Documentation, Web Analytics, Website Management, Writing Skills
LOCATION
El Paso, TX
POSTED
3 days ago

Position Information

Hiring Department: Research Advancement

Reports To: Director

Job Location: On-sire; El Paso, TX

Posting End Date: Open until filled. This posting may close once a sufficient number of qualified applications have been received.

Hours: 40 hours per week, standard Monday- Friday 8:00am- 5:00pm, flexibility is required on evenings and weekends

FLSA status: Exempt

Earliest Start Date: As soon as possible.

Salary: $50,000 annually.

Required Application Materials:

  • Resume
  • List of three references

Position Summary

Under moderate supervision, provides coordinating services in support of marketing, communications, reporting, and event activities for Research Development within Research & Innovation. Responsible for executing communications initiatives, coordinating digital and print materials, tracking engagement metrics, supporting professional development and signature recognition events, and maintaining systems that enhance the visibility and measurable impact of UTEP's research enterprise.

Statement of Duties and Responsibilities:

Communications and Digital Engagement

  • Coordinates preparation and distribution of weekly bulletins, funding announcements, newsletters, and promotional communications.
  • Assists with drafting, editing, formatting, and layout of digital and print materials, including quarterly publications, reports, guides, and event materials, ensuring alignment with university branding standards.
  • Coordinates website updates and manages digital content in collaboration with campus partners.
  • Coordinates social media scheduling, posting, and monitoring across approved platforms in alignment with divisional messaging.
  • Maintains editorial and content calendars to ensure timely, consistent delivery of communications.

Marketing Systems and Analytics

  • Tracks and maintains communications and engagement data, including email performance, website analytics, social media metrics, and event participation.
  • Maintains contact management systems, including data entry, segmentation, quality control, and reporting.
  • Assists with registration setup, tracking, and reporting for programs and events.
  • Prepares routine management and productivity reports related to communications, marketing, and event activities.
  • Assists with data collection and documentation to support the evaluation of communications effectiveness and event outcomes.

Event and Program Support

  • Coordinates logistical support for Research & Innovation events, including faculty and staff professional development programs and signature recognition events.
  • Assists with the coordination of events recognizing faculty achievements, including honorific distinctions, major grant awards, and research milestones.
  • Prepares event collateral (e.g., invitations, registration forms, flyers)
  • Supports vendor coordination, purchase requisitions, payment requests, and tracking of related expenditures.
  • Monitors assigned budgets and maintains expense documentation.
  • Assists with post-event documentation and summary reporting.

Administrative and Operational Support

  • Assists with the activities of staff in Research Development to support marketing and communications objectives.
  • Manages divisional one-pagers development, publication, and distribution.
  • Coordinates the implementation of techniques for evaluating communications effectiveness.
  • Maintains organized records of communications materials, event documentation, and reports.
  • Identifies areas for operational improvement and provides recommendations to the supervisor.
  • Complies with all State and University policies.
  • Other duties may be assigned.

Supervisory Responsibilities: Carries out supervisory responsibilities in accordance with the organizations policies and applicable laws.

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.

Required Qualifications:

Education: Bachelor's Degree in Marketing, Communications, Journalism, English, Public Relations, or related field; or equivalent combination of education and experience

and

Experience: Four (4) years of related experience in marketing, communications, public relations, digital content management, event coordination, or related field.

Preferred Qualifications:

Experience in higher education, research administration, nonprofit, or STEM-related environments.

Experience with CRM systems such as Salesforce.

Experience with email marketing platforms such as Constant Contact.

Experience using Adobe Acrobat, Adobe InDesign, Canva, and Microsoft 365.

Familiarity with analytics tools and reporting dashboards.

Experience applying ethical and responsible use of AI tools to support communications workflows.

Knowledge, Skills & Abilities

  • Knowledge of marketing principles, digital communications, and content development.
  • Understanding of the marketing cycle, including audience segmentation, distribution channels, engagement tracking, and reporting.
  • Ability to manage multiple projects and meet deadlines.
  • Strong written and verbal communication skills.
  • Ability to analyze and report on engagement metrics.
  • Knowledge of Microsoft Office software and ability to learn institutional systems.
  • Attention to detail and commitment to brand standards.

Why Pick UTEP

The University of Texas at El Paso (UTEP) is a comprehensive public research university that is increasing access to excellent higher education. We advance discovery of public value and positively impact the health, culture, education, and economy of the community we serve.

UTEP is America's leading Hispanic-serving university. Located at the westernmost tip of Texas, where three states and two countries converge along the Rio Grande, 84% of our 26,000 students are Hispanic, and half are the first in their families to go to college. UTEP offers 170 bachelor's, master's and doctoral degree programs at the only open-access, top-tier research university in America.

This is an especially exciting time to join UTEP as it advances the goals of its 2030 Strategic Plan. Built around the institution's core strengths-its location, its people, its supportive culture, and its community partnerships-the plan lays out a bold vision for the next decade, aimed at maximizing the University's regional impact and national stature.

About the Department - Research Advancement

Research Advancement is committed to supporting UTEP's research efforts by providing strategic services to enhance the university's competitiveness in today's research landscape. Our team, comprised of research developers, evaluation experts, and writers, guides faculty through every step, from identifying funding opportunities to proposal development to garnering collaborative approaches and formative and summative evaluation. We work across all colleges, departments, and units, offering comprehensive services to advance research, innovation, and impact.

Miner Perks and Benefits

What UTEP Offers:

  • Benefit Package includes: Medical, Prescription, Life Insurance and Wellness platform
  • Voluntary Benefits: Dental, Vision, Additional life insurance, UT Flex, Short and Long - term disability plans
  • Retirement Programs
  • Longevity Pay
  • Paid Vacation & Sick Leave
  • Paid Holidays
  • Employee Discounts & Perks
  • Employee Education Assistance program
  • And much more! Visit our Benefits Summary Page for more information on our additional benefits.

Disclaimer: Eligibility for perks and benefits may vary based on part-time or full-time employment.

Additional Information

Note: To the extent that this position involves research, work, or access to critical infrastructure as referenced in Executive Order GA-48, being hired for and continuing to be employed in this position requires the ability to maintain the security or integrity of the infrastructure.

The primary accountabilities are intended to describe the general content of and requirements of this position and are not intended to be an exhaustive statement of duties. Incumbents may perform all or some of the primary accountabilities listed. Specific tasks or responsibilities will be documented in the incumbents' performance objectives as outlined by the incumbents' immediate supervisor or manager. This position is security-sensitive and subject to Texas Education Code §51.215, which authorizes the employer to obtain criminal history record information. A valid driver's license issued by the State where the applicant resides and insurability as defined in UTS 157 may be required to perform the positions essential functions.

The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit; use hands to feel; and reach with hands and arms. The employee is occasionally required to stand; walk; and talk or hear. The employee must regularly be able to lift and move up to 50 lbs.

The noise level for this work environment is usually moderate.

In keeping with its access, excellence, and impact mission, The University of Texas at El Paso is committed to a learning and working environment that honors the talents, respects the differences, and nurtures the growth and development of all. We seek to attract faculty and staff who share our commitment.

The University of Texas at El Paso is an Equal Opportunity Employer. The University does not discriminate on the basis of race, color, national origin, sex, religion, age, disability, genetic information, veteran status, sexual orientation, or gender identity in employment or the provision of services in accordance with state and federal law. Discrimination on the basis of sex includes an employee's or prospective employee's right to be free from sexual harassment under Title IX of the Higher Education Amendments of 1972. Inquiries-including the filing of a Formal Complaint or reporting an incident-about the application of Title IX may be referred to the Title IX Coordinator, who can be reached by phone at (915) 747-8358, by email at titleix@utep.edu, or by mail at 500 W. University Ave., El Paso, TX, Kelly Hall, Room 223C.

For accommodation information for employees and applicants with disabilities, please contact UTEPs Equal Opportunity Office at eoaa@utep.edu.

About the Company

U

University of Texas at El Paso