Marketing & Communications Coordinator for the Arts

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Department:

College of Arts & Sciences

Time Type:

Full time

Job Type:

Regular

FLSA Status:

Non-Exempt

Work Modality:

Hybrid 01 (On Campus 3-4 Days/Week)

Union:

SEIU Local 500 - Provost & Enrollment Division

This position is part of a collective bargaining unit represented by SEIU Local 500 - Provost & Enrollment Division. That means the terms and conditions of your employment are governed by university policy (including the Staff Personnel Policies Manual) and any collective bargaining agreement entered into between American University and SEIU Local 500 - Provost & Enrollment Division.

Job Description:

Summary:

The Marketing & Communications Coordinator for the Arts is responsible for the promotion of events, news, programs, and happenings within AU Arts, which includes the programs in the Department of Performing Art (DPA) and Art Department. Promotional efforts include social media content creation, writing online news stories, email marketing, and outreach to campus and community partners. The individual also manages the production and distribution of marketing materials related to arts events, including performance programs and posters. The individual will work closely with faculty and staff in the arts, the AU Museum, as well as individuals throughout the College and the University. They will manage student workers who assist with photography and videography.

This position reports directly to the College Assistant Dean for Communications & Outreach. The Marketing and Communications Coordinator for the Arts will supervise student workers who assist with photography and videography for AU Arts.

Essential Functions:

1.) AU Arts Strategy and Content Creation

• Identify promotional opportunities and generate content for AU Arts with program directors, faculty, and staff for social media campaigns, email newsletters, monitors on campus, performance programs, posters, and other printed and digital materials.

• Project manages graphic designers and serves as a liaison between the designers and the faculty on the creation of promotional materials.

• Liaise with printers to manage and oversee the distribution of printed materials.

• Provide with writing, editing, and designing supports as needed.

• Manage student photographers and work with directors and assistants on photo/video shoots.

2.) Website, Social Media, and Other Online Outreach

• Work with the CAS webmaster to provide information for the AU Arts, Katzen, and Greenberg websites.

• Work with the AU Arts ticketing office to manage the ticketing platform. Direct the AU Arts social media presence. Assist social media assistants/student workers and faculty within the AU Arts programs to help them maintain engaging social media accounts.

• Maintain mailing lists for AU Arts and coordinate targeted e-mails and newsletters for upcoming events and AU Arts announcements.

• Oversee submission of all AU Arts events to AU community online calendars and listings including the AU Neighborhood Newsletter, AU Alumni Newsletter, as well as local online and print calendars.

• Manage internal library of photo assets.

3.) External Press/Media Promotion

• Under the direction of the College Assistant Dean of Communications and Outreach, work with University Marketing and Communications (UCM) to seek external press and media coverage.

4.) Budget and Expenses

• Prepare annual AU Arts promotional budget with the College Assistant Dean of Communications and Outreach.

• Monitor and maintain ongoing record of all marketing, publication and promotional expenses at budget level agreed upon.

• Provide semester budget forecasts and actuals.

5.) Assists with other CAS Marketing and Communications Efforts

• Under the direction of the College Assistant Dean/Director of Communications and Outreach, perform other marketing and communications tasks implemented by the office on behalf of the Dean and College, including supporting the news website, social media, event promotion, and production of print and online marketing materials.

Supervisory Responsibility:

• This position supervises student workers.

Competencies:

• Prioritizing and Organizing.

• Serving Customers.

• Acquiring and Analyzing Information.

• Displaying Creativity.

• Supporting Coworkers.

Position Type/Expected Hours of Work:

• Full-time.

• 35 hours per week.

Salary Range:

• $30.00 - $33.00 per hour.

Required Education and Experience:

• Bachelor's degree or equivalent.

• 2 - 4 years of relevant experience in communications or marketing field required with an interest or experience in the arts.

• Excellent written and oral communication skills.

• Must demonstrate strong organizational skills, attention to detail, the ability to work on multiple tasks, and a collaborative work style.

• Technical experience using content management systems, social media and email marketing software, Adobe Creative Suite, including InDesign and Photoshop, and Microsoft Office is required.

Preferred Education and Experience:

• Bachelor's degree.

• Experience working with students, and supervisory experience, preferred.

Additional Eligibility Qualifications:

• This position will perform a wide variety of complex promotional tasks. This position will have ongoing involvement with multiple academic departments within the College, other offices at the University, and with organizations outside the university with the goal of increasing AU's recognition as a leader in the arts. The incumbent will work collaboratively and will need to establish strong positive working relationships to accomplish promotional activities on a strict schedule and under the constraints of the budget. The arts calendar each year includes approximately 35 concerts and theatre productions, 20 exhibits, and numerous associated lectures, receptions, and events. The position regularly exercises independent judgment or initiative. The incumbent generally plans and schedules their own work within the time frames and production schedules set during the development of the annual promotional plan.

Other Duties:

• Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Benefits

AU offers a competitive benefits package. Click here to learn about American University's unique benefit options.

Other Details

• Hiring offers for this position are contingent on successful completion of a background check.

• Employees in staff positions at American University must deliver their services to the university from either the District of Columbia, Maryland, or Virginia, or perform work on-site at the university.

• Please note this job announcement is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

• American University is an E-Verify employer.

Current American University Employees

American University current employees must apply through their employee Workday account. If you are a current employee at American University, please log into Workday and select the Find Jobs report which will take you to our internal career listings.

Contact Us

For more information or assistance with the American University careers site, email theworkline@american.edu.

American University is an equal opportunity, affirmative action institution that operates in compliance with applicable laws and regulations. The university does not discriminate on the basis of race, color, national origin, religion, sex (including pregnancy), age, sexual orientation, disability, marital status, personal appearance, gender identity and expression, family responsibilities, political affiliation, source of income, veteran status, an individual's genetic information or any other bases under federal or local laws (collectively "Protected Bases") in its programs and activities.