Marketing & Communications Coordinator

Position Summary

The Home Builders Association is seeking a creative, organized, and enthusiastic Marketing & Communications Coordinator to elevate our brand, engage our members, and promote the building industry throughout our community.

This position is responsible for managing the Association's marketing and communications efforts, including social media, website content, email marketing, newsletters, advertising, and event promotion. The ideal candidate is a strong storyteller who can create engaging content, build excitement around Association programs and events, and effectively communicate the value of membership to both industry professionals and the public.

Essential Duties and Responsibilities

Marketing & Content Creation

• Develop and manage engaging content across social media platforms.

• Create compelling stories that highlight Association members, industry trends,

community impact, and organizational initiatives.

• Plan, create, and schedule social media content to increase engagement and brand

awareness.

• Capture and create photo, video, and written content for marketing campaigns and

Promotional efforts.

• Ensure consistent branding and messaging across all communication channels.

Communications & Member Engagement

• Create and distribute member communications through email marketing

campaigns, newsletters, and digital communications.

• Assist with content development, layout, and design of newsletters and member

publications.

• Promote Association programs, educational opportunities, networking events, and

member benefits.

• Develop communications that increase member participation and engagement.

Website & Digital Marketing

• Maintain and update website content to ensure information is accurate, current,

and relevant.

• Coordinate digital marketing campaigns and online advertising efforts.

• Assist with media buying and advertising placement coordination.

• Monitor website and social media analytics and provide recommendations for

improvement.

Event Promotion

• Develop and execute promotional campaigns for major Association events,

including the Home Show, Parade of Homes, and Showcase of Remodeled Homes.

• Create marketing materials, advertising content, social media campaigns, and

communications that drive attendance and participation.

• Promote member events, meetings, and educational programs to increase

awareness and engagement.

Project Management

• Manage multiple projects and deadlines simultaneously.

• Maintain marketing and communication calendars.

• Collaborate with staff, members, sponsors, and community partners to support

organizational goals.

• Assist with additional marketing and communications initiatives as assigned.

Qualifications

• Associate's or Bachelor's degree in Marketing, Communications, Public Relations,

Journalism, Graphic Design, or a related field preferred.

• Experience in marketing, communications, social media management, or content creation.

• Excellent written and verbal communication skills.

• Strong storytelling, editing, and content development abilities.

• Experience with social media platforms and content scheduling tools.

• Proficiency with Canva, Adobe Creative Suite, or similar graphic design software.

• Experience with website content management systems and email marketing platforms.

• Strong organizational skills with the ability to manage multiple deadlines and

  priorities.

• Photography, videography, and event marketing experience are a plus.

Desired Traits

• Creative and innovative thinker.

• Self-starter who takes initiative.

• Detail-oriented and highly organized.

• Positive attitude and strong interpersonal skills.

• Passion for storytelling, marketing, and community engagement.

Compensation & Benefits

Salary Range: $45,000–$55,000 annually, depending on qualifications and experience.

Benefits:

Health Insurance, Dental, Vision, 401K, Employee Assistant Program

About the Home Builders Association

The Home Builders Association serves as the voice of the building industry, supporting our members through advocacy, education, networking, and community engagement. We are committed to promoting professionalism, supporting housing opportunities, and showcasing the expertise of our members