Job Overview
The Marketing & Strategic Communications Manager will own Vatn's brand voice, messaging, and go-to-market communications. This role combines strategic work, such as positioning, messaging, and executive communications, with hands-on execution, such as content creation, campaigns, events, and digital presence. The ideal candidate is a sharp writer who can manage a marketing calendar, and represent Vatn's story to customers, government stakeholders, and industry partners.
Key Responsibilities
Strategic Communications & Positioning:
- Develop and maintain Vatn's core messaging, positioning, and narrative across audiences, including government, defense industry, investors, and press.
- Draft executive communications, including talking points and presentations.
- Manage press and media relations, including press releases, media inquiries, and interview prep.
- Coordinate messaging around major company milestones, such as contract awards, demonstrations, and funding announcements.
- Build and coordinate earned media opportunities, including traditional and emerging media outlets, podcasts, interviews, panel discussions, and other opportunities.
Marketing Execution:
- Plan and execute marketing campaigns across digital, print, and event channels.
- Produce content including website copy, case studies, one-pagers, decks, and social media.
- Maintain the company website and digital presence.
Brand & Creative Oversight:
- Maintain brand consistency across all internal and external materials.
- Manage relationships with outside vendors, including designers, videographers, and PR agencies as needed.
- Develop templates and guidelines to keep company-wide materials on-brand.
Cross-Functional Coordination:
- Partner with Growth, Government Relations, and other functions under the CGO to align marketing and communications with active pursuits and government engagement.
- Work with Engineering and Programs to translate technical work into external-facing content.
- Support internal communications, employee messaging, and internal brand awareness.
Qualifications
- Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field, or equivalent experience.
- Experience: 4+ years in marketing, communications, or public relations, ideally within defense, government technology, or a startup environment. Military or defense sector experience a plus.
- Skills:
- Excellent writer and editor, able to adapt tone across audiences, from technical to executive to public
- Comfortable managing multiple concurrent projects and deadlines
- Experience with content creation tools and familiarity with government or defense communications norms, including OPSEC and public affairs review
Working Conditions
- Full-time position, on-site in Bristol, RI.
- Some travel required for industry events, conferences, and demonstrations.
Vatn is an equal opportunity employer.