Marketing & Communications Manager

Marketing & Communications Manager

(This full-time remote position is open to candidates residing in Tampa, Atlanta, or Charlotte.)

Position Overview

The Marketing & Communications Manager will play a key role in executing Fisher Phillips' marketing strategies, with a focus on brand deployment, digital marketing initiatives, social media management, and engagement campaigns. This hands-on role is responsible for implementing marketing programs, creating compelling content, managing digital channels, and supporting business development efforts across the firm. This position reports to the Director of Marketing & Communications.

Key Responsibilities

Brand Deployment & Management

• Execute brand standards across all marketing materials and digital platforms.
• Ensure brand consistency in all communications, collateral, and marketing assets.
• Develop marketing materials including presentations, one-pagers, brochures, and digital content.
• Coordinate with design resources and vendors to produce high-quality branded materials.
• Manage and create content for firm rankings and directory submissions. (ie. Chambers, Legal 500, etc.)

Digital Marketing Execution

• Implement and manage digital marketing campaigns across multiple channels.
• Support paid digital advertising initiatives including social media ads and search campaigns.
• Monitor website analytics and provide insights on user behavior and content performance.
• Execute marketing automation workflows to nurture leads and engage audiences.

Social Media Management

• Manage day-to-day social media presence across LinkedIn, Twitter, and other platforms.
• Create & facilitate engaging social media content including posts, graphics, and short-form videos.
• Schedule and publish content according to social media calendar.
• Monitor social media channels, respond to comments, and engage with followers.
• Track social media metrics and provide regular performance reports.
• Identify trending topics and opportunities for firm participation.

Campaign & Event Support

• Execute integrated marketing campaigns from concept through completion.
• Support in-person event marketing for conferences, seminars, and client events.
• Create campaign assets including landing pages, email sequences, and promotional materials.
• Track campaign performance and compile post-campaign analysis reports.
• Manage project timelines and coordinate with internal stakeholders.

Content Creation & Communication

• Write and edit marketing copy for various channels and audiences.
• Develop client-facing communications and engagement materials.
• Coordinate content approval processes with attorneys and leadership.
• Maintain content calendars and ensure timely delivery of materials.
• Proofread and quality-check all marketing communications.

Collaboration & Support

• Partner with business development team to support attorney marketing initiatives.
• Coordinate with practice groups to understand their marketing needs and priorities.
• Provide marketing support and guidance to attorneys and staff.
• Assist with marketing budget tracking and vendor management.
• Contribute ideas for continuous improvement of marketing programs.

Qualifications

Required

• Bachelor's degree in Marketing, Communications, Journalism, or related field.
• 5-7 years of marketing experience, with strong emphasis on digital marketing and social media.
• Proven experience executing multi-channel marketing campaigns.
• Excellent writing, editing, and communication skills.
• Strong project management abilities with attention to detail.
• Proficiency with digital marketing tools. (CMS, email platforms, social media management tools, analytics)
• Experience with Adobe Creative Suite or Canva for basic design work.
• Ability to work collaboratively and manage multiple projects simultaneously.
• Travel of up to 10% for team meetings, events, and professional development.

Preferred

• Experience in professional services, legal industry, or B2B marketing.
• Knowledge of marketing automation platforms. (HubSpot, Marketo, etc.)
• Understanding of SEO/SEM principles and best practices.
• Experience with video content creation and editing.
• Familiarity with CRM systems.
• Google Analytics certification or similar credentials.

Core Competencies

• Digital marketing execution.
• Content creation and copywriting.
• Social media expertise.
• Project coordination.
• Attention to detail and quality.
• Strategic thinking.
• Time management and organization.
• Collaborative mindset.
• Creative problem-solving.
• Brand stewardship.
• Analytical skills.
• Adaptability.

Success Metrics

• Timely execution of marketing campaigns and initiatives.
• Quality and consistency of marketing materials.
• Growth in social media engagement and following.
• Positive feedback from internal stakeholders.
• Website content performance and user engagement.
• Email campaign open and click-through rates.
• Contribution to team goals and firm business development objectives.
• Efficient project management and deadline adherence.

Equal Opportunity Employer

Fisher Phillips is committed to providing equal employment opportunities to all employees and applicants, regardless of race, ethnicity, religion, sex (including related medical conditions), gender, sexual orientation, national origin, citizenship status, veteran status, marital status, pregnancy, age, disability, or any other protected status, in compliance with all applicable laws.

Why Join Us

At Fisher Phillips, exceptional talent is the foundation of our success. Joining our team means collaborating in a professional, dynamic environment leveraging cutting-edge technology. Our leadership fosters professional growth and provides opportunities to challenge yourself.

Our comprehensive benefits include health, dental, and vision insurance, a 401(k) with profit sharing, 18 days of vacation, accrue 10 sick days each calendar year and 10 paid holidays per benefit year. Wellness programs and 24/7 telehealth services support your overall well-being. Visit www.fisherphillips.com to learn more.

Additional Notes

The statements in this position description are not necessarily all-inclusive. Additional duties and responsibilities may be assigned, and requirements may vary from time to time.

Relocation costs are not covered. We are only accepting direct applicants; third-party recruiters or agencies will not be considered. No phone inquiries, please.