Marketing Coordinator

We are seeking a Marketing Coordinator to support execution of regional marketing initiatives across the Americas, primarily the U.S. This role translates global strategies into impactful campaigns, events, and communications. You will work in a matrix environment, partnering with sales, product,and regional teams to ensure consistent branding and efficient marketing operations. Ideal candidates have experience in industrial or automation-focused B2B environments and thrive in hybrid, fast-paced settings.

Responsibilities:

• Execute B2B campaigns across digital marketing channels, events, and internal communications
• Coordinate with cross-functional teams (sales, product, regional stakeholders)
• Support trade shows and events including logistics and post-event follow-up
• Develop and maintain marketing collateral, presentations, and content assets
• Manage CRM systems and support marketing automation tools (Salesforce, HubSpot, Marketo, Eloqua)
• Maintain Digital Asset Management (DAM) platforms and collaboration tools
• Track campaign performance using marketing analytics and prepare reports
• Assist with budget tracking, invoice processing, and compliance with brand guidelines

• Bachelor's degree in Marketing, Business, or related field
• 2-5 years of B2B marketing or marketing operations experience
• Hands-on experience with CRM platforms, email marketing, and campaign execution
• Proficiency in Microsoft Office (Excel, PowerPoint)
• Strong organizational, communication, and stakeholder management skills
• Experience in industrial, manufacturing, or automation marketing preferred
• Knowledge of digital analytics and campaign reporting
• Fluent in English; Spanish/Portuguese is a plus
• Ability to work hybrid near Alpharetta, GA