Marketing Coordinator for HR and Talent

Role Overview

The Marketing Coordinator supports PPC's centralized marketing model by executing across the full marketing funnel-helping drive growth, protect the brand, and enable operating companies (OpCos). This role partners closely with enterprise teams and OpCo stakeholders to deliver consistent, data-driven, and high-quality marketing support.The position plays a critical role in connecting strategy to execution across brand, demand generation, customer experience, and marketing technology.

Key Responsibilities

• Market Strategy, Growth & Demand Generation
• Support campaign execution and pipeline development efforts aligned to business goals
• Conduct market, competitor, and customer research to support growth strategies
• Track opportunities, deadlines, and campaign performance across OpCos
• Assist in development of marketing materials and proposals that support sales and pursuit efforts
• Brand & Content Execution
• Ensure consistent application of PPC brand standards across all materials and OpCos
• Assist in development, editing, and proofreading of marketing content (proposals, collateral, digital content)
• Coordinate visual assets including photography, graphics, and content libraries
• Manage brand assets and maintain organized, accessible content repositories
• Customer Experience (CX) Support
• Support execution of customer experience initiatives at key lifecycle touchpoints (projects, service, relationships)
• Assist in gathering and organizing customer feedback and satisfaction data
• Help coordinate communications and follow-up efforts tied to customer insights
• Ensure consistency in messaging and experience across OpCos
• MarTech, Digital & Analytics
• Supprt digital presence across website, email, and social platforms
• Support use of marketing technology tools (CRM, CMS, analytics platforms)
• Assist in tracking campaign performance, engagement, and ROI metrics
• Help manage data integrity across systems to enable accurate reporting and insights
• Monitor digital channels, trends, and performance indicators
• OpCo Alignment & Execution
• Serve as a key support resource for assigned OpCo(s), ensuring marketing efforts align with local needs and enterprise strategy
• Help manage project timelines, deliverables, and stakeholder communication
• Maintain relationships with vendors, partners, and industry organizations

Core Capabilities

• Foundational understanding of marketing across brand, digital, and demand generation
• Working knowledge of CRM, CMS, and marketing technology platforms
• Strong organizational and project coordination skills
• High attention to detail and commitment to quality
• Ability to manage multiple projects in a fast-paced, collaborative environment
• Strong written and verbal communication skills
• Ability to work effectively across diverse teams and personalities
• Solid graphic design capabilities
• Analytical mindset with interest in data and performance measurement

Education & Experience

• Bachelor's degree in Marketing, Communications, Business, or related field preferred
• 1-3 years of marketing experience (A/E/C industry experience preferred)
• Equivalent combination of experience and education considered