Analysis Skills, Best Practices, Campaigns, Channel Marketing, Communication Skills, Custom Media, Customer Relationship Management (CRM) Systems, Customer/Client Research, Detail Oriented, Develop and Maintain Customers, Distribution Channel, Film, Healthcare, Lead Generation, Licensing, Life Insurance, LinkedIn, Market Entry Strategy, Marketing, Marketing Communications, Multiplatform/Cross-Platform, Online Marketing, Organizational Skills, Partner Sales, Performance Analysis, Reporting Skills, Sales, Sales Qualification, Sales Tools, Target Marketing
Major Hollywood and independent movie studios have appointed Swank Motion Pictures, Inc. as their exclusive licensing and distribution partner to offer their box-office hits for public performance in non-theatrical markets (markets outside theaters). Swank represents Walt Disney Pictures, Warner Bros., Sony Pictures, New Line Cinema, Lionsgate, MGM, and many more!
We are seeking a Marketing Coordinator Intern to join our team this summer. This role will focus on supporting the development and refinement of a comprehensive go-to-market strategy for a new content initiative designed to appeal to a broad range of audiences across multiple markets. The intern will play a hands-on role in identifying buyers, defining target segments, and exploring the best marketing channels (with a focus on digital strategies). Working alongside our Marketing team and in collaboration with a Sales Intern, this position will provide real-world exposure to campaign development, lead generation, and multi-market outreach.
Responsibilities:
- Research and profile buyers in target markets
- Segment audiences and identify key decision-makers
- Build a database of potential leads aligned with sales outreach
- Assist in shaping a go-to-market plan for packaged film offerings
- Recommend best practices for targeting each segment across digital platforms
- Contribute ideas for content marketing, events, and campaigns
- Support creation of targeted email cadences, landing pages, and social campaigns
- Help with digital ad recommendations (LinkedIn, Meta, etc.)
- Track digital engagement and provide reporting on campaign performance
- Partner with the Sales Intern to align marketing efforts with prospect outreach
- Share qualified leads and insights from research and campaigns
- Assist in collecting testimonials and success stories from pilot customers
- Help define value messaging and refine through insights, research, and customer feedback
Requirements
- Strong research, analytical, and communication skills
- Interest in digital marketing (email, social, paid ads, content marketing)
- Highly organized, detail-oriented, and proactive
- Familiarity with CRM or sales tools (HubSpot, Zoho, Apollo, Clay) a plus
- Current undergraduate student pursuing Marketing, Communications, Business, or related degree
EOE, including disability/vets
Benefits
- Comprehensive compensation and healthcare packages, including medical, dental, vision, and life insurance products
- 401(k) plan with employer match
- Competitive paid time off: vacation, personal time, holidays, and winter break
- Company sponsored volunteer & community outreach opportunities
- Organizational growth potential through our company sponsored trainings