Marketing Coordinator

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The Living Desert Zoo

Marketing Coordinator

Position Overview

The Living Desert seeks a highly organized and detail-oriented Marketing Coordinator to support

the execution of integrated marketing campaigns and day-to-day operations across The Living Desert's Marketing Team. This role plays a critical part in ensuring campaigns, content, and communications are delivered on time, on brand, and aligned with organizational priorities.

The ideal candidate is a strong communicator and collaborator who thrives in a fast-paced environment, brings excellent organization and communication skills, and can manage multiple priorities while maintaining a high standard of quality and accuracy.

KEY RESPONSIBILITIES

Website & Digital Content Management

• Write compelling website content that is accurate, user-friendly, and strategically aligned to support campaign messaging, audience engagement, and conversion goals
• Manage routine website updates including event pages, seasonal promotions, program descriptions, and campaign landing pages
• Collaborate with the Marketing Director to optimize website content for user experience, search visibility, and conversion performance
• Ensure consistency in messaging, voice, and branding across all web content

Creative Brief Development & Asset Coordination

• Develop project-level creative briefs that align with defined campaign strategy
• Coordinate the development of marketing assets including copy, graphics, signage, and digital materials
• Review creative deliverables to ensure they align with brand standards and campaign goals
• Support asset organization and file management across marketing systems

Campaign Execution Support

• Support the implementation of integrated marketing campaigns by translating strategy into actionable deliverables and coordinating execution across channels
• Support the Marketing Manager with the development and deployment of email newsletters, blogs, publications, and digital campaigns
• Assist with content development for email marketing, website, and promotional materials
• Help translate scientific, conservation, and programmatic content into engaging, accessible messaging for public audiences
• Contribute to campaign planning, brainstorming, and content development sessions
• Conduct quality assurance checks on marketing materials and digital content to ensure accuracy, functionality, and brand alignment prior to launch
• Support content repurposing efforts by adapting campaign content across channels to maximize reach and effectiveness
• Assist with gathering and organizing campaign performance data to support reporting and continuous improvement
• Assist with special projects, as assigned

Project Coordination

• Support the intake and organization of marketing requests, ensuring clear communication, proper scoping, and alignment with team priorities
• Coordinate timelines, deliverables, and communication between Marketing, Creative Services, and external vendors
• Ensure projects are completed on schedule and meet quality and brand standards
• Maintain organized project documentation, files, and status updates
• Prepare project summaries and assist with internal reporting

Communication and Collaboration

• Work with departments including Events, Development, Conservation, Guest Services, and Learning & Impact to gather content and ensure alignment
• Facilitate smooth workflow between stakeholders
• Respond promptly to departmental requests and inquiries
• Escalate issues or conflicts to management, as appropriate
• Support team meetings, campaign planning sessions, and internal communications

Experience Required

QUALIFICATIONS Required • Bachelor's degree in Marketing, Communications, or related field • 2-3 years of professional experience in marketing, digital content, or communications • Strong writing, editing, and storytelling skills with attention to tone and detail • Experience managing website content and supporting digital marketing initiatives • Proven ability to manage multiple projects and deadlines simultaneously • Strong organizational and time management skills • Collaborative mindset with the ability to build effective working relationships • Ability to work independently while contributing to team goals • Interest in conservation, education, and mission-driven work Preferred • Spanish language skills preferred to support engagement with diverse audiences • Experience in nonprofit organizations, cultural institutions, tourism, or hospitality • Experience working with creative teams or developing creative briefs • Familiarity with campaign execution across email, web, and digital marketing channels • Background or coursework related to environmental science, conservation, or education • Experience supporting event or program marketing initiatives TECHNICAL SKILLS Required • Project management tools (Monday.com or similar) • Microsoft 365 (Word, Excel, PowerPoint, Teams) • Content management systems (WordPress or similar CMS) • Basic knowledge of digital marketing channels and workflows Preferred • Email marketing platforms (Brevo or similar ESPs) • Digital asset management systems • Google Analytics or basic performance reporting tools • Adobe familiarity a plus, but not required

Salary

$24.04/hr

How to Apply

Visit our website:

http://LivingDesert.org

The Living Desert Zoo

47900 Portola Avenue

Palm Desert, CA 92260

Phone: 442-301-5004

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