Sub-Zero Group Mid-Atlantic, a distributor of high-end luxury appliances, seeks a Marketing Coordinator.
The Marketing Coordinator is the liaison between the various sales functions and the factory to ensure that the brands are represented in a consistent manner. The Marketing Coordinator works closely with the Senior Regional Marketing Manager to drive Sub-Zero, Wolf, and Cove sales through the development and execution of an annual distributor marketing plan that includes advertising via traditional and digital media, coordinating dealer/trade/showroom events, and support and engagement with the dealer network. The Coordinator prioritizes showroom traffic growth through programs, campaigns, and events aimed at consumers, owners, and specifiers.
Along with the Senior Regional Marketing Manager, the Marketing Coordinator serves as a primary point of contact/conduit for Corporate Marketing and is charged with working closely with the Sales Team, Showroom Team and Dealers. Finally, the role works to ensure local alignment with overall corporate goals, priorities, and plans.
Responsibilities also include, but are not limited to:
Providing Corporate Marketing feedback on the needed collateral
Fully leveraging existing materials and where necessary
Local development of content to support the execution of their plan
Support local communication and PR efforts designed to leverage and execute organizational plans and priorities
Actively cultivating relationships within the market that result in partnerships and collaborations
Requirements:
We value our employees by providing:
This position requires a pre-employment drug test and background check, which will be administered after a conditional job offer is extended. All testing will be conducted in accordance with applicable federal, state, and local laws.