Advertising, Analysis Skills, Brand Marketing (Branding), Brochures, Budgeting, Business Support, Campaigns, Communication Skills, Consumer Promotions, Cost Effectiveness Analysis, Customer Relations, Customer Support/Service, Dental Insurance, Detail Oriented, Editing, Email Campaign, Event Management, Event Marketing, Flyers, Internet TV, Marketing, Marketing Campaign, Marketing Communications, Marketing/Sales Collateral, Multitasking, Newsletter, Online Media, Organizational Skills, Presentation/Verbal Skills, Problem Solving Skills, Promotional Programs, Record Keeping, Regulatory Compliance, Revenue Growth, Sales Support, Seminars, Social Media, Time Management, Vision Plan, Writing Skills
Marketing & Event Coordinator Responsibilities
* The face of all marketing and events both internally and with our customers.
* Manage and report on marketing & event budgets along with vendor co-op funds - ensuring cost-effectiveness and adherence to financial guidelines.
* Coordinates advertising campaigns to promote the company through print, TV, and online media.
* Manages all promotional items for customers, staff, and events.
* Create / manage all social media platforms, customer updates & newsletters, and company websites.
* Create, manage and utilize various channels, including social media, email campaigns, and traditional marketing methods, to generate sales traffic, excitement and attendance for our customers, corporation, and customers/staff events.
* Responsible for all marketing collateral within the company including company catalogs, brochures, flyers, statement stuffers, signage, business cards, etc.
* Runs company education initiatives including Contractor Seminar series throughout the year. Stays abreast of code and compliance requirements for customer base.
* Stays in tune with new or growing marketing/advertising trends, styles, techniques, and technologies.
* Comfortable presenting campaigns, programs, public speaking at events etc.
* Manage, maintain, and effectively communicate a calendar of planned events and marketing campaigns, and maintain records and results.
* Supports President with special projects as needed.
* Ensure that all marketing and events align with the company's brand image, mission/vision statements, and messaging.
* Represent the company professionally at all events, fostering positive relationships with customers, partners, and attendees.
* Participates in team and other company meetings.
* Responds to miscellaneous sales support and business requests.
* Other duties may be assigned.
Qualifications
* Bachelor's degree in marketing, communications, business, or a related field
* Excellent writing/editing, verbal communication, and time-management skills.
* Organized, innovative, detail oriented, able to multi-task and work independently; enjoys creating and implementing new initiatives.
* Critical thinker with strong analytical skills.
* Self-motivated and open to learning new skills.
* Effective and transparent team member, with strong problem-solving, and planning skills.
* Must understand the urgency and importance of following up.
* Exceptional customer service skills.
Benefits:
* 401(k)
* Dental insurance
* Employee assistance program
* Employee discount
* Flexible spending account
* Health insurance
* Life insurance
* Paid time off
* Tuition reimbursement
* Vision insurance