Marketing Executive

Marketing Executive - Field Services<\/span><\/span><\/u><\/b><\/span><\/font>
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Location - United States (New Jersey Preferred)<\/span><\/span><\/span><\/font>
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Our Client is looking for a talented Marketing Executive - Field Services<\/u><\/b> who can undertake marketing projects for the benefit of our company. The candidate must be capable of organizing<\/span> creative campaigns and promotional events that add to our company’s brand value. Ideally, the candidate<\/span> must have passion for the “art” of marketing, have abundant ideas for building efficient strategies and must bring forth a strong arsenal of techniques/methods to promote our products, services and public image. <\/span> The goal is to reach out to the market and cultivate the customer’s interest in our products and services in ways that strengthen our reputation and facilitate our exponential growth.<\/span><\/font><\/div>

• • Conceive and develop efficient and intuitive marketing strategies.<\/span>
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  • Organize and oversee advertising/communication campaigns (social media, TV etc. ), exhibitions and promotional events.<\/span>
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  • Conduct market research and analysis to evaluate trends, brand awareness and competition ventures.<\/span>
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  • Initiate and control surveys to assess customer requirements and dedication.<\/span>
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  • Write copy for diverse marketing distributions (brochures, press releases, website material etc. ).<\/span>
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  • Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities.<\/span>
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  • Monitor the progress of campaigns using various metrics and submit reports of performance.<\/span>
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  • Collaborate with managers in preparing budgets and monitoring expenses.<\/li><\/font><\/ul><\/span>
    
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    Requirements<\/h3>

    • Minimum of 2 -3 years of work -experience in handling <\/span><\/span>Field Marketing<\/span><\/span><\/u><\/b> for <\/span><\/span>an IT company<\/span><\/span><\/u><\/b>.<\/span><\/span><\/span>
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    • Proven experience as a marketing executive or any other similar role.<\/span><\/span><\/span>
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    • Good understanding of market research techniques, data analysis and statistics methods.<\/span><\/span><\/span>
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    • Managed arrangements at the trade shows, bespoke events, and any marketing activities, planned by the Central Marketing team in the region.<\/span><\/span><\/span>
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    • Thorough knowledge of strategic planning principles and marketing practices.<\/span><\/span><\/span>
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    • Proficient in MS Office and marketing software (e.g. CRM).<\/span><\/span><\/span>
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    • Familiarity with social media and web analytics (e.g. WebTrends).<\/span><\/span><\/span>
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    • Excellent communication and people skills.<\/span><\/span><\/span>
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    • Strong organizational and time -management abilities.<\/span><\/span><\/span>
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    • Manage arrangements at the trade shows, bespoke events, and any marketing activities, planned by the Central Marketing team in the region. <\/span>
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    • Keep track of the leads generated during the trade shows and bespoke events and submit the report to the Central Marketing team. <\/span>
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    • Liaise with local vendors. Should be very resourceful in terms of finding appropriate vendors. <\/span>
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    • B.Sc/BA in marketing, business administration or any other relevant disciplines.<\/span>
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    • Should to ready to travel across the region as and when required.<\/span><\/span>
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