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Marketing Intern

Fruit of the Loom, Inc.

Jefferson, Iowa

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JOB DETAILS
JOB TYPE
Intern
SKILLS
Analysis Skills, Business Analysis, Business Development, Business Support, Communication Skills, Competitive Analysis/Strategy, Competitive Research, Continuous Improvement, Customer Relations, Data Visualization Tools, Detail Oriented, Documentation, Follow Through, International Sales, Market Research, Marketing, Marketing Communications, Marketing Presentation, Marketing/Promotional Messaging, Microsoft Excel, Microsoft Office, Microsoft PowerPoint, Microsoft Word, Multitasking, Online Marketing, Organizational Skills, Performance Metrics, Presentation/Verbal Skills, Product Marketing, Product Positioning, Research Skills, Sales Presentation, Sales Support, Storytelling, Team Player, Time Management, Trend Analysis, Writing Skills
LOCATION
Jefferson, Iowa
POSTED
5 days ago
Role Purpose:

Contribute to the growth and effectiveness of the AAI/Spalding Marketing team by producing high-quality market intelligence, competitive insights, content support, and business analysis that help clarify product positioning, inform commercial decisions, and support successful execution of marketing and business development priorities.

Key Outcomes:

·         Actionable market intelligence: Deliver research and analysis that identify relevant trends, customer needs, competitive activity, and growth opportunities for AAI/Spalding products and categories.

·         Stronger product positioning: Improve the clarity, consistency, and relevance of product messaging across presentations, marketing materials, and customer-facing content.

·         Decision-ready business analysis: Translate data, research findings, and competitive information into concise insights that help managers and business partners make informed decisions.

·         Reliable commercial support: Support international and sales-related initiatives with accurate reporting, quotes, documentation, and follow-through that enable timely execution.

·         High-quality project contribution: Contribute to marketing and business development projects with organized work, timely deliverables, clear communication, and a continuous improvement mindset.

Competencies:
  1. Analytical Thinking and Insight Development
  • Interprets information, identifies patterns, and converts findings into practical recommendations.
  1. Customer and Market Orientation
  • Considers customer needs, market dynamics, and competitive context when supporting marketing decisions.
  1. Communication and Storytelling
  • Presents information clearly and concisely through written content, presentation materials, and verbal updates.
  1. Ownership and Follow-Through
  • Takes accountability for assigned outcomes, manages deadlines, and proactively communicates progress or barriers.
  1. Collaboration and Professional Judgment
  • Builds productive working relationships, asks thoughtful questions, and demonstrates professionalism, discretion, and sound judgment.
Minimum Qualifications:
  • Currently enrolled as a junior or senior in an undergraduate business, marketing, communications, analytics, or related program.
  • Demonstrated interest in marketing, product positioning, market research, business development, or consumer products.
  • Strong analytical skills with the ability to research, organize, interpret, and summarize information into usable insights.
  • Clear written and verbal communication skills, including the ability to create concise summaries and presentation-ready materials.
  • Strong attention to detail, organization, and follow-through with the ability to manage multiple priorities and deadlines.
  • Collaborative work style with the ability to contribute in a team environment and seek feedback appropriately.
  • Proficiency in Microsoft Office, including Excel, Word, and PowerPoint; experience with data visualization, research tools, or digital marketing platforms is a plus.
Key Performance Indicators:
  • Insight quality: Research and competitive analyses are accurate, relevant, well-organized, and useful in identifying trends, opportunities, or risks.
  • Business impact: Insights, recommendations, or supporting materials contribute to stronger marketing decisions, product positioning, or commercial execution.
  • Messaging effectiveness: Product content and marketing materials are clear, consistent, audience-appropriate, and aligned to brand and category priorities.
  • Execution reliability: Reports, quotes, documentation, and assigned deliverables are completed accurately, on time, and with appropriate follow-through.
  • Collaboration and professionalism: Work demonstrates responsiveness, accountability, sound judgment, and effective partnership with internal and external stakeholders.

About the Company

F

Fruit of the Loom, Inc.

Fruit of the Loom, Inc. is a global pioneer, specializing in the design, manufacture, and marketing of a number of iconic family apparel, athletic apparel, and sporting equipment brands including Vanity Fair®, Fruit of the Loom®, Spalding®, and Russell Athletic®. Each of our brands practice the relentless pursuit of better, by striving to create innovative apparel and equipment that fits well, feels great and helps make amazing things possible. Fruit of the Loom, Inc., a wholly owned subsidiary of Berkshire Hathaway, Inc., actively seeks ways to be best-in-class in social and environmental responsibility in the communities it serves around the world.

Other major national and international brands include JERZEES®, Bike®, AAI®, Dudley®, Sherrin®, BVD®, Underoos®, Lofteez®, Bestform®, Lily of France®, Curvation®, Intima Cherry® and Vassarette®. Fruit of the Loom, Inc., and its brands are driven by innovation, market demands and a strategy clearly focused on meeting consumers' needs. Fruit of the Loom, Inc., Corporate offices are headquartered in Bowling Green, Ky., with operations in 44 countries globally.

COMPANY SIZE
10,000 employees or more
INDUSTRY
Retail
FOUNDED
1851
WEBSITE
http://www.fotlinc.com/

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