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Marketing Lead

Best Buy

Minneapolis, Minnesota

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JOB DETAILS
SKILLS
Advertising Agencies, Budget Management, Campaigns, Communication Skills, Cross-Functional, Detail Oriented, Documentation, Industry/Trade Analysis, Marketing, Marketing Plan, Media Buying and Planning, Operational Support, Organizational Skills, Presentation/Verbal Skills, Problem Solving Skills, Project/Program Coordination, Retail, Strategic Planning, Writing Skills
LOCATION
Minneapolis, Minnesota
POSTED
19 days ago

As the Marketing Lead of Media Strategy, you will support the planning and implementation of assigned paid media plans. The role works cross functionally with internal marketing teams in creation of media plans to drive marketing goals. The Marketing Lead will assist in the day-to-day management of the media agency, as well as manage media budgets for area of responsibility and provide operational support for the team.

This role is hybrid, which means you will be required to work some days on-site at the Best Buy location listed on this posting and some days virtually from home or other non-Best Buy location. The specific work arrangements vary by role and team. The recruiter or hiring manager will provide more details during the hiring process.

What you'll do
  • Manage the media planning process from planning through implementation for assigned onsite and offsite campaigns
  • Partner with internal partners and media agency on creation and execution of campaigns, ensuring campaigns deliver against goals while adhering to established guidelines
  • Steward the end-to-end process including media plan deliverables, budgets, approvals, and documentation
  • Understand and communicate drivers of campaign performance to internal and external partners
  • Support strategic planning and team projects across additional paid and owned media channels

Basic qualifications
  • 3 years of progressive media planning experience in advertising agency, client or retail media network setting
  • Familiarity with retail media network, programmatic display and/or social campaign execution
  • Project coordination skills including rigorous attention to detail, critical-thinking and problem-solving skills
  • Strong verbal and written communication skills
  • Curious and eagerness to learn, desire to stay current on industry trends, tools and business opportunities

  • About the Company

    B

    Best Buy

    Energetic teams. Fun atmosphere. Exciting opportunities.

    That’s what you’ll find at Best Buy. Care to join us?

    You can feel the energy here. And we’re not talking about the hum of electronics (there’s that, too). We’re talking about people.

    Best Buy employees are friendly, enthusiastic and willing to help you succeed. Sure, we’re a big company — the world’s largest consumer electronics retailer — but that doesn’t stop us from having fun while doing what we love: bringing technology into people’s lives in meaningful ways.

    When you join our team, we consider you part of our Best Buy family. And what you do here every day will support our goal to make people’s lives better, easier and more enjoyable through the great products we sell.

    So if you’d like using your talents to help improve people’s lives, bring it! We’d love to have your energy here.

COMPANY SIZE
10,000 employees or more
INDUSTRY
Retail
FOUNDED
1966
WEBSITE
http://www.bestbuy-jobs.com/

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