Marketing Lead
- Title of Role: Marketing Lead
- Location: New York, hybrid
- Company Stage of Funding: Venture Round — Mental Health Care
- Office Type: Hybrid
- Salary: $140K–$220K
Company Description
We're representing a dynamic organization that is dedicated to providing mentorship for teens facing challenges such as anxiety, low self-esteem, and loneliness. This company is at the forefront of mental health care, leveraging innovative solutions to empower young individuals. With a strong commitment to making a positive impact, they are poised for significant growth in the mental health space.
What You Will Do
- Develop and execute comprehensive marketing strategies to drive brand awareness and engagement.
- Utilize Figma and Canva to create compelling visual content that resonates with target audiences.
- Analyze marketing performance metrics and adjust campaigns to optimize reach and effectiveness.
- Collaborate with cross-functional teams to align marketing initiatives with overall business goals.
- Manage social media channels, including LinkedIn and X (Twitter), to enhance community engagement and brand presence.
- Lead market research efforts to identify trends and insights that inform marketing strategies.
- Mentor and guide junior team members to foster a collaborative and innovative marketing environment.
Ideal Candidate Background
- 3–5 years of experience in marketing, preferably within the healthcare or consumer sectors.
- Proficiency in design tools such as Figma and Canva for creating high-quality marketing materials.
- Strong understanding of social media platforms and proven experience in managing campaigns on LinkedIn and X (Twitter).
- Demonstrated ability to analyze data and derive actionable insights to improve marketing efforts.
Preferred
- Experience in mental health care or related industries.
- Familiarity with digital marketing tools and analytics platforms.
- A track record of successful marketing campaigns that drove measurable results.
Compensation and Benefits
The base salary for this role is between $140K and $220K, complemented by competitive equity options. This organization values its employees and offers a rewarding environment focused on professional growth and impact.