Marketing Manager 2

Job Title:   Marketing Manager 2
Location:  Remote 
Salary Range:  $28/hr to $30/hr on W2 

Introduction

GitHub's Regional Marketing Team is expanding to hire a Marketing Manager, Developer & Scaled Marketing to drive developer awareness, adoption, and product usage at scale across the region. This role combines community-led developer engagement with scalable digital demand, creating a single owner focused on growing product usage and top-of-funnel reach.

Required Skills & Qualifications

• 5 years of B2B marketing experience, with a focus on developer marketing, scaled/digital marketing, or demand generation.
• Proven track record of building and scaling programs that drive measurable product adoption, registrations, or pipeline.
• Experience marketing to developer audiences and a genuine understanding of how developers learn, evaluate, and adopt tools.
• Hands-on experience running digital demand programs, including webinars, nurture campaigns, and paid media.
• Knowledge of demand generation, digital campaigns, and always-on marketing principles.
• Experience with community-led growth strategies and developer engagement programs.
• Proficiency in marketing analytics and translating data into actionable insights.
• Strong cross-functional collaboration skills, with experience partnering across DevRel, Product Marketing, and Digital/Growth teams.
• Prior work experience in the industry.

Applicants must be able to work directly for Artech on W2.

Preferred Skills & Qualifications

• Knowledge of demand generation, digital campaigns, and always-on marketing principles.
• Experience with community-led growth strategies and developer engagement programs.
• Proficiency in marketing analytics and translating data into actionable insights.

Day-to-Day Responsibilities

• Build and activate developer-focused programs that drive awareness, adoption, and product usage across the region.
• Own digital and demand orchestration regionally, ensuring always-on campaigns deliver consistent pipeline and engagement.
• Scale developer engagement through webinars, workshops, hackathons, and virtual series that meet developers where they are.

Company Benefits & Culture

• Work at the epicenter of developer culture: GitHub is where the world's developers live and build; you're not marketing to developers, you're marketing with them.
• Massive scale, real impact: with 100M developers on the platform, your programs reach one of the largest and most influential technical audiences in the world.
• Ownership from day one: as the single owner of both developer engagement and scaled demand, you drive strategy end-to-end with high visibility.

For immediate consideration please click APPLY to begin the screening process with Alex.