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Marketing Manager (Bilingual Mandarin)

Comrise

South Plainfield, NJ

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JOB DETAILS
SALARY
$85,000–$100,000 Per Year
JOB TYPE
Full-time, Employee
SKILLS
Analysis Skills, Campaigns, Content Development, Copy Writing, Editing, Event Management, Lead Generation, Leadership, LinkedIn, Logistics, Mandarin Chinese Language, Marketing, Metrics, Multilingual, Printing, Project/Program Management, Return on Investment (ROI), Sales, Sales Training, Social Media, Strategic Planning, Technical Writing, Time Management, Trade Show Management, Trade Shows, Trend Analysis, Vendor/Supplier Relations, Writing Skills
LOCATION
South Plainfield, NJ
POSTED
1 day ago
Position title: Marketing Manager (Bilingual Mandarin)
Location: onsite in South Plainfield, NJ 07080 (Monday to Friday from 9:00 AM to 5:30 PM)
Salary range: $85,000-$100,000/year
Summary
We are seeking a versatile, high-energy Marketing Manager to lead our multi-channel brand presence. This role is perfect for a strategic "doer" who can pivot seamlessly from high-level campaign planning to the tactical execution of trade shows, digital content, and sales enablement.
The ideal candidate will bridge the gap between our products and our customers, ensuring our brand voice is consistent across physical events, digital platforms, and educational resources.

Key Responsibilities
1. Trade Show & Event Management
Lead the end-to-end planning, logistics, and execution of industry trade shows and regional events.
Manage booth design, vendor relationships, and on-site lead generation strategies.
Coordinate staff schedules and pre-show promotional campaigns to drive booth traffic.
2. Social Media Strategy
Develop and maintain a robust social media calendar across LinkedIn, Instagram, and other relevant platforms.
Create engaging, platform-specific content that grows our following and drives inbound inquiries.
Monitor trends and analytics to optimize engagement and ROI.
3. Catalog & Collateral Production
Own the lifecycle of the annual product catalog, from layout and copywriting to final print production.
Collaborate with product teams to ensure technical accuracy and compelling value propositions.
Manage digital versions of catalogs to ensure ease of access for the sales team and customers.
4. Training Material & Sales Enablement
Design and produce comprehensive training materials (slide decks, "how-to" guides, and video scripts) for internal teams and distributors.
Translate complex technical features into digestible benefits for various audience levels.
Maintain a centralized library of up-to-date marketing assets.
Skills & Qualifications
  • Experience: 5+ years in a marketing role, with proven experience in physical event management and content creation.
  • Communication: Exceptional copywriting and editing skills; able to write for social media "hooks" and technical manuals alike.
  • Project Management: A master of deadlines who can juggle a 100-page catalog shipment and a trade show booth arrival simultaneously.
  • Analytical Mindset: Ability to track lead conversion from trade shows and engagement metrics from social campaigns.
  • Bilingual Mandarin is required for this role as the resource will frequently communicate with Mandarin speaking stakeholders.
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About the Company

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Comrise

Headquartered in New Jersey since 1984, Comrise is a staffing, consulting and enhanced search technology company. For over 38 years, we have delighted our clients and consultants by focusing on customer satisfaction, innovation, and flexible workforce solutions!

Our team partners with top-performing companies across the Medical Device, Financial Services, Information Technology and Engineering industries. Our Cross Border Division connects professionals in North America and Asia with employers both locally and internationally.

Comrise has been awarded "Best of Staffing Client Satisfaction” for the last nine years.

Specialties: Managed IT Solutions, Big Data Solutions (Training, Staffing, Consulting, BDaaS), and Workforce Solutions (Staff Augmentation, Recruiting, RPO, Payrolling)

COMPANY SIZE
100 to 499 employees
HEADQUARTERS
South Plainfield, NJ, US
INDUSTRY
Staffing/Employment Agencies
EMPLOYEE BENEFITS
401K, Life Insurance
FOUNDED
1984
WEBSITE
https://www.comrise.com/en

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