Position Title: Senior Marketing Manager (Contractor) Industry Products & Platforms
Location: Austin, TX
Engagement Type: Contract
Work Mode: Onsite
Duration: 6+ months
Interview Type: Not specified
Role Overview
We are seeking a Senior Marketing Manager (Contractor) to lead go-to-market execution and product adoption initiatives for a collaborative real estate technology platform. This role bridges strategy and execution, partnering with cross-functional teams across product, marketing, industry relations, and client success to deliver high-impact campaigns that drive awareness, adoption, and ongoing platform engagement.
Key Responsibilities
Execute multi-channel marketing campaigns that accelerate product adoption across regional markets.
Develop campaign assets across digital, email, in-product notifications, partner channels, and enablement toolkits.
Coordinate cross-functional campaign execution with Product, Marketing, Industry Relations, and Client Success teams.
Integrate product messaging into industry events, presentations, and regional activations.
Track campaign performance metrics and optimize messaging and channel strategy.
Ensure all marketing collateral aligns with established brand and positioning standards.
Required Skills & Experience
7+ years of B2B or B2B2C product marketing experience.
Experience in SaaS, digital platforms, or real estate technology environments.
Strong project management and multi-channel campaign execution capabilities.
Proven success driving product adoption and regional rollout initiatives.
Excellent writing, editing, and storytelling skills.
Experience analyzing marketing performance metrics and campaign activation data.
Bachelor's degree or equivalent practical experience.
Preferred Skills
Real estate industry experience, including MLS, brokerage, association, or PropTech environments.
Experience leading interim or contract marketing engagements.
Background developing partner enablement and joint marketing toolkits.
Additional Details
This is an onsite contract opportunity based in Austin, Texas.
Interested professionals may share their updated resume for consideration.
Numbers & Facts
Location
Austin, TX
Salary
$71.42
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