Marketing Manager

Position Description: Responsible for overall management and organization of the marketing plan in support of the sales pursuit process including public relations, market research, branding, and strategic planning.

Reports to: General Manager or Business Development Manager

Essential Duties & Responsibilities:

• Develop a high performance marketing team through supervision, training, coaching, and mentoring.
• Develop and administer profit center marketing plan adhering to company philosophy and branding standards.
• Manage the business unit marketing budget, looking for efficiencies and cost saving opportunities within the region and the company. Review and approve all material invoices.
• Govern information management systems related to marketing.
• Manage high quality proposals, qualification packages and marketing materials adhering to all necessary legislative and regulatory requirements.
• Collaborate and proofread storyboard technical sections with technical staff and review/edit their narrative for content, clarity, and compliance.
• Research current trends in marketing technology to develop and design best in class techniques for marketing materials.
• Direct and manage project related functions, e.g. photography, signage, special events, award submissions, project updates, and brand awareness and adherence.
• Work with sales team to develop presentation strategy, structure, and style and coaching the presentation team. Coordinate presentation rehearsals, coach as necessary
• Network with industry firms to develop shared ideas to identify teaming opportunities.
• Capture information from debriefs and understand client issues.
• Develop and execute all profit center public relations and social media activities.
• Work with Human Resources to create and maintain an internal communications program to facilitate information sharing within the company; involve leadership and technical staff.
• Compile/prepare special reports for annual marketing forecasts and manage and prepare monthly department sales reports.
• Develop and execute all profit center public relations and social media activities.