Marketing Manager - Esco & GAS Trading Cards

Company And Culture

Complex is the definitive platform for global youth culture and music lifestyle, seamlessly integrating cutting-edge content, commerce and live experiences with unparalleled scale. Through innovative content, Complex tells stories of music, streetwear and style, sports, art and beyond. Its content engages in a dynamic conversation with the audience, reflecting and shaping the zeitgeist of convergence culture. A powerful media juggernaut paired with a curated marketplace, Complex is redefining the way fans interact with their favorite brands and artists and reshaping the future of digital culture and commerce.

Why We're Hiring

We're looking for a dynamic, culture-driven Marketing Manager to lead brand and growth initiatives across ESCO and GAS Trading Cards, a division of Complex. This role sits at the intersection of music, entertainment, collectibles, and street culture-driving how our brands show up across digital, retail, and real-world experiences.

You'll own the marketing engine-from social and content to brand launches and experiential moments-while collaborating closely with internal teams, retail partners, and key stakeholders.

What You'll Do

Brand & Campaign Leadership

• Lead the development and execution of brand strategy for ESCO and GAS Trading Cards
• Drive major brand launches, partnerships, and product storytelling
• Ensure consistent voice, positioning, and cultural relevance across all touch points including social, content & digital
• Oversee all social media channels (strategy, content calendar, and execution)
• Manage and evolve brand websites to optimize storytelling and conversion
• Partner with creative teams to produce best-in-class content

Experiential & Cultural Marketing

• Concept and execute experiential activations (events, festivals, retail moments)
• Leverage access to artists, talent, and cultural moments to drive brand heat influencer & affiliate strategy
• Build and manage influencer and affiliate programs
• Identify and activate talent, creators, and partners aligned with brand vision
• Track performance and optimize for reach, engagement, and conversion

Partnership & Cross-Functional Leadership

• Serve as key liaison between Complex and Collection
• Collaborate with product, sales, and licensing teams to align go-to-market strategies retail & account marketing
• Partner with retail accounts to develop and execute co-marketing programs
• Support in-store launches, exclusives, and key retail moments

Who You Are

• 5+ years of experience with multi channel brand marketing, preferably in consumer products, streetwear, collectibles, music, or entertainment
• Licensing background is highly preferred
• Strong understanding of social media, digital marketing, and cultural trends
• Experience managing influencers, partnerships, and campaigns end-to-end
• Proven ability to execute experiential activations and brand launches
• Strong communication skills and ability to work cross-functionally
• Entrepreneurial mindset - comfortable building and scaling in a fast-moving environment
• Bachelor's Degree

What We Offer

• Best in class health, dental, and vision insurance
• Healthcare FSA
• Dependent Care FSA
• Commuter Benefits FSA
• Short-term/long-term disability and life insurance
• Paid Parental leave
• 401k with 4% match
• Pet Insurance
• Legal and Identity Theft Plans
• Flexible PTO

$80,000 - $85,000 a year

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Complex Total Rewards offerings for employees.

We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

The above statements cover what are generally believed to be principal and essential functions of the job. Specific circumstances may allow or require some incumbents assigned to the job to perform a different combination of duties.

Complex participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

Candidates must be legally authorized to work in the U.S. without the need for visa sponsorship.