The Role
We are seeking a Marketing Manager to develop and execute high-impact campaigns for IFM’s foundation models and research initiatives. Based in Sunnyvale, this role focuses on translating complex technical work into clear, compelling campaigns, content, and assets for developers, researchers, and the broader AI ecosystem.
Key Responsibilities
Campaigns & Launches
Plan and execute integrated campaigns for model launches and key milestones
Support go-to-market efforts across digital, social, and partner channels
Content & Assets
Develop marketing materials including web content, presentations, videos, and blogs
Translate complex AI concepts into clear, engaging messaging
Collaboration
Partner with communications, research, and product teams on messaging and priorities
Ensure consistency across channels and alignment with global efforts
Performance
Track and optimize campaign performance
Refine messaging based on data and feedback
Qualifications
5–7 years of marketing experience, preferably in technology or AI
Strong campaign execution and content development skills
Ability to communicate complex technical concepts clearly
Experience working cross-functionally in fast-paced environments
Familiarity with AI or developer-focused products preferred